Pharos university in alexandria faculty of mass communication
Download
1 / 14

Pharos University In Alexandria Faculty of Mass communication - PowerPoint PPT Presentation


  • 100 Views
  • Uploaded on

Pharos University In Alexandria Faculty of Mass communication. International Communication Week :10 Lecture :10 B y: Dr : Zenat Abou Shawish 2013 . Assessment.

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about ' Pharos University In Alexandria Faculty of Mass communication' - kirkan


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
Pharos university in alexandria faculty of mass communication
Pharos University In Alexandria Faculty of Mass communication

International Communication

Week :10 Lecture :10

By: Dr: ZenatAbouShawish

2013


Assessment
Assessment Faculty of Mass communication

2- Disadvantages of international

Communication or Global media


(in terms of recipient) Faculty of Mass communication


1- Faculty of Mass communication

The relationship between source and receiver is usually unambiguous. The public is under the direct control of the communicator


2- Faculty of Mass communication

The contents of the communication needs arise from the public, information will be processed so as to meet those needs


Global media
Global media Faculty of Mass communication

3-

· Professionalization substantial media specialists have a negative effect because messages are institutions providing guided by criteria eficientei


4- Faculty of Mass communication

· Turn the sensational newspaper


5- Faculty of Mass communication

· Distorted perceptions of real world


6- Faculty of Mass communication

Create (sometimes unintended) models false, “bad”, the public is exposed, but not able to select and process information (children, sick, etc..)


7- Faculty of Mass communication

· The message, however objective he is distorted since the source (bias creator)


8- Faculty of Mass communication

Post effects depending on the nature of cognitive, affective and behavioral


9- Faculty of Mass communication

Can easily induce certain types of public misinformation


10- Faculty of Mass communication

Produces changes, facilitate or strengthen the opinions or beliefs that may be wrong, dangerous social, etc..


11- Faculty of Mass communication

Handles audiences by changing, changing contextual an event, news, etc..


ad