Business planning essentials
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Business Planning Essentials. Core Elements of Business Planning. Environmental Assessment Strategies/Tactics for Growth Volume Projections Staffing and Other Resource Needs Financial Analysis. 1. Environmental Assessment. Internal Environment. Volume Patient Origin

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Business planning essentials

Business Planning Essentials


Core elements of business planning

Core Elements of Business Planning

  • Environmental Assessment

  • Strategies/Tactics for Growth

  • Volume Projections

  • Staffing and Other Resource Needs

  • Financial Analysis


1 environmental assessment

1. Environmental Assessment


Internal environment

Internal Environment

  • Volume

  • Patient Origin

  • Referring Providers

  • Payor Mix

  • Financial Performance

  • Staffing

  • Downstream


Local and regional environment

Local and Regional Environment

  • Market Size and Growth

  • Primary Competitors

    • Volume

    • Physician/Educator Supply

    • Payor Mix

    • Service Offerings

  • Market Share

  • Payor/Reimbursement Trends


National trends

National Trends

  • Growth of healthcare costs

  • Healthcare reform

  • Increasing demand for services

  • Reduced escalation in payment levels

  • Increased focus on clinical outcomes

  • Inpatient  Outpatient

  • Provider consolidation & service regionalization


Swot analysis

SWOT Analysis


2 strategies tactics for growth

2. Strategies/Tactics for Growth


3 volume projections

3. Volume Projections

  • Should build on:

    • Environmental Analysis

      • What is the demand?

      • What is the projected incidence in the community?

      • Impact of regulations

      • Impact of competitors

    • Clinician capacity


Supply vs demand example

Supply vs. Demand Example


4 staffing other resource needs

4. Staffing & Other Resource Needs

  • Resulting from:

    • Increased Volume

    • Changes in Practice Models

    • New Technology

  • May Include:

    • Physicians

    • Nurse Practitioners

    • Educators

    • Support staff

    • Equipment

    • Space


5 financial analysis

5. Financial Analysis

  • Revenue generated from incremental:

    • Clinic visits

    • Educations visits

  • Costs associated with incremental:

    • Physicians

    • Support staff

    • Equipment


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