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Winning With Microsoft. ISV Partner Manager Developer and Platform Evangelism Microsoft India [email protected] Founded by William H. Gates along with Paul Allen “A computer on every desktop in every home ”. “Enabling businesses and people achieve their full potential”.

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Winning with microsoft

Winning With Microsoft

ISV Partner Manager

Developer and Platform Evangelism

Microsoft India

[email protected]


Winning with microsoft

Founded by William H. Gates along with Paul Allen

“A computer on every desktop in every home”

“Enabling businesses and people achieve their full potential”

Win NT & Win NT Advanced Server released

Word for MS DOS 1.0 released

SQL Server 1.0 released

Hotmail acquisition

Microsoft stock goes public at $21 per share

Office for Macintosh

More than 25M Windows users worldwide

Teams up with IBM to release MS DOS 1.0

Microsoft Site Server

Windows XP

Windows Phone 7

Office 97

SharePoint

Windows Azure

Fortran 80

1975

‘77

‘80

‘93

‘09

‘81

‘82

‘83

‘85

‘86

‘87

‘88

‘90

‘95

‘97

‘00

‘01

‘10

Steve Ballmer joins.

XENIS OS, 16-bit Unix OS released

Windows 7

Windows 3.0

Windows 95

Windows CE

First Windows - Windows 1.0 released

Altair BASIC created for MITS Altair 8800 Microcomputer (Intel 8080 CPU)

Windows Mobile (Pocket PC)

First official International subsidiary – Microsoft U.K incorporated

Internet Explorer

MS Excel for Windows released


Winning with microsoft

FUTURE Unified Ecosystems

NUI, Natural Language, HTML/ JavaScript, ARM, Single Platform

CLOUDMid 2000s

Cloud Computing, Social Networks, Software + Services

EMBRACING MARKET TRANSITIONS

INTERNETMid ‘90s

Browsers, Email, eCommerce,

Hosting, Wi-Fi, Web 2.0

CLIENT/SERVERMid ‘80s

Distributed Computing, Knowledge Workers

PC & APPS Early ’80s

Word Processor, Spreadsheets,

DOS, GUI, Windows


Key trends shaping the world

Key Trends Shaping the World

Data explosion

Social computing

Ubiquitous connectivity

Consumerization of IT

Natural interaction

Cloud computing

Ecosystem of computers


Embracing the consumerization of it

BEST ON WINDOWS-BASED DEVICES & BEST-IN-CLASS ON OTHER DEVICES

INTEGRATES POPULAR SOCIAL TOOLS & APPS

Best productivity experience

Unified application development

Security andmanagement

Windows-based devicesthat people love

PC

BROWSER

PHONE

Embracing the Consumerization of IT!

7.5

Windows “8”


Microsoft portfolio

CONSUMERS

ENTERPRISES

IT Professionals

  • Windows Desktop

  • Microsoft Office

  • Microsoft Forefront

  • Internet Explorer

  • Lync

  • Windows Phone

  • Skype

  • Xbox + Kinect

  • Windows Live

  • Bing

  • Skydrive…

  • Windows Server

  • Hyper-V

  • Windows Azure

  • System Center

  • Windows Intune

  • Microsoft Forefront

  • Microsoft Surface

  • Dynamics

  • SQL Server

  • Sharepoint

  • Office 365 …

  • Microsoft Visio

  • Visual Studio

  • Exchange Server

  • System Center

  • Windows Intune

  • Microsoft Forefront

  • SQL Server

  • Sharepoint

  • Hyper-V

  • Technet

  • MSDN …

Microsoft portfolio


The future a race to a unified platform

The FUTURE…A Race To A Unified Platform


Our future is a unified ecosystem

ENHANCED BY MICROSOFT CLOUD SERVICES

SMARTPHONE/

MUSIC

TV

DESKTOP

LAPTOP

TABLET

SLATE

READER

Our Future Is A Unified Ecosystem

Microsoft Research Is Working To Develop New Natural User Interfaces

USER

INTERFACE

PEN, HANDWRITING

TOUCH

REMOTE

MOUSE, KEYBOARD

  • PHYSICAL INTERACTION: CONTEXTUAL RECOGNITION:

  • Multi-Touch Handwriting Motion Speech Facial Location

Unified Ecosystem And Connected User Experiences Across Hardware & Software!


Windows re imagined with windows 8

Windows Will Now Run Across Intel, AMD, x86, ARM, System on A Chip Architecture

DEVICE DRIVERS MANAGEMENT SECURITY HTML5 /DEVELOPERS

SMARTPHONE/

MUSIC

TV

DESKTOP

LAPTOP

TABLET

SLATE

READER

Windows Re-imagined with Windows 8

USER

INTERFACE

PEN, HANDWRITING

TOUCH

REMOTE

MOUSE, KEYBOARD

Check out some video previews at http://www.bing.com/videos/search?q=windows+8&qs=ds&form=VBREQY#

http://www.buildwindows.com/


Our consumer cloud services

500M Active Windows Live IDs

360M People Using Hotmail

4.8B Monthly Queries Powered By Bing

Over 440M

Unique Users

170M Average. Monthly Connected Users*

Over 300M Users

Each Month

Over 6M Songs

In Our Catalog

35M People

On Xbox Live

Our Consumer Cloud Services…

2B Unique

Calls Per Year

900M AdsPer Month

*Pending Regulatory Approval


Microsoft partner network

Microsoft Partner Network


Microsoft and its partners

  • Microsoft Partner Network - Industry’s largest, most active and diverse partner community

  • More than 640,000 partners worldwide

  • Facilitates connections with other Microsoft partners around the whole world!

  • For every $ Microsoft makes, partners make $8.70!

Ind

Software Vendors

Reseller Partners

Value added Resellers

Distributor

OEMs

Cloud Service Vendors

Hosters

System Integrators

Web Designers

Microsoft and Its partners

http://www.microsoft.com/Presspass/press/2011/mar11/03-24IDCPartnerEcosystemPR.mspx?rss_fdn=Press%20Releases


Microsoft our partners strategic it vendors

Survey Question:

Who Do You View As Your Top 3 Strategic IT Vendors Today?

Dell

HP

Cisco

IBM

Oracle

VMware

EMC

Citrix

Salesforce.com

NetApp

Microsoft & Our Partners – Strategic IT Vendors!

Amazon

Intel

Google

Rackspace

Red Hat

% RESPONDENTS

0%

10%

20%

30%

40%

50%

Source: Goldman Sachs IT Spending Survey


The microsoft partner network

A Simple Vision

Variety of Membership Opportunities

Benefits To Support You

The Microsoft Partner Network helps you:

Each with varying degrees of commitment & benefits

Support at every stage of the business cycle

Plan

Enable

Qualify for a

SUBSCRIPTION

Participate in a

COMMUNITY

Strengthen your Capabilities

Join the

Microsoft Partner Network

Network Member

Serve Customers better

Retain

CreateDemand

Connect through Communities

Earn a COMPETENCY

The Microsoft Partner Network

Service

Sell

Cloud Accelerate


Articulate your strengths with our competencies

Application Platform

Business Productivity

Core Infrastructure

Application Lifecycle Management

Portals and Collaboration

Application Integration

Content Management

Identity and Security

Desktop

Data Platform

Search

Business Intelligence

Project and Portfolio Management

Systems Management

Server Platform

Software Development

Web Development

Unified Communications

Virtualization

Small & Midmarket Business Customers

CRM & ERP

Cross-Platform Solutions

Distributor

Digital Marketing

Customer Relationship Management

Volume Licensing

Midmarket Solution Provider

Hosting Platform

Enterprise Resource Planning

Learning

Independent Software Vendor (ISV)

Articulate your strengths with our competencies

Cloud Offering

Mobility

OEM Hardware

Software Asset Management

Cloud Accelerate


A few key benefits to highlight

Internal Use Software to learn the software and run your business

Training through thePartner Learning Center

Plan

Enable

Understand customer satisfaction and loyalty with the Customer Satisfaction Index

Access campaign materials with Partner Marketing Center

Solution listing in Microsoft Pinpoint

Retain

CreateDemand

Get phone-based or online technical and sales support through Partner Technical Services

  • Create rich customizable solution demos with Demo Showcase

A few key benefits to highlight

Service

Sell


Isv engagement philosophy

Criteria

# ISVs

Microsoft Resource

> $100M SW

25% global rev

+ strategic

15

G-PAM

ISV-DE

Global

Our ISV engagement strategy is

to continuously work with our ISV partners to help them perform consistently and move up the Microsoft engagement pyramid.

PAM

ISV-DE

Field Nominated

+ strategic

36

Field

Engaged

T-PAM

T-DE

> $2M SW

High Potential

50

Tele-Engaged

ISV Engagement Philosophy

All Others

~2500

Self Serviced

Self-service


Unique expectations of product companies isvs

Point-of-Contact

Write in with your queries, suggestions, requests!

[email protected]

Consistent Partner Experience

Simple Engagement Methodology

Free Software

Architecture Support

Technical Support

Training

Certifications

Showcase Opportunities

Event sponsorship

Demand generation

Brand

Awards

Relationship Leverage

Connect with MS Sales

Door Openers

Pre-sales & proposals

Pricing

Post sale support

Connect with MS channels

Sales certifications

Microsoft Partner Network

Microsoft Platform Ready

[email protected]

India ISV Portal

Unique Expectations of Product Companies (ISVs)

Technical

Marketing

Sales

Multi-faceted Needs


How can isvs leverage the microsoft partner network

BUSINESS IDEA

DESIGN & DEVELOP

MARKET

SELL

SUPPORT & RETAIN

Participate in a community to help stimulate new ideas

Bounce your ideas with trusted peers in the partner community

Discuss business ideas with Microsoft account managers

Free internal-use software

Partner Learning Center

MSDN Subscriptions

Technet Subscriptions

Students to Business

Microsoft Branded Logos

Partner Marketing Center

Microsoft Marketplaces (Pinpoint, Azure MP, Windows Phone MP etc.)

Demand Generation support

Support for proposals

Demo Showcase

Microsoft Partner Incentives (Royalty, SIP etc.)

Sales connects where feasible

Partner Sales Resources

Technical support on MS products

Online support through communities (MSDN, Technet etc.)

Customer satisfaction index survey

MICROSOFT PLATFORM READY PROGRAM

www.microsoftplatformready.com

How can ISVs leverage the Microsoft Partner Network


Winning with microsoft

ISV Royalty Program

Product companies that develop software solutions – interested in embedding Microsoft products within their own value-added business solution (s)

  • Benefits

  • Reduce Costs

  • Increase Revenue

  • Deliver a Total Solution

  • Worldwide Distribution

  • Earn Partner Points

Embed the Microsoft product into the ISV’s application code

Include the Microsoft product along with the ISV’s application on the installation media

Pre-install the Microsoft product on a computer system that is part of the unified solution

Write to us today!

[email protected]


Winning with microsoft

Microsoft Platform Ready

Microsoft Platform Ready (MPR) provides tools and resources for software companies to streamline their development efforts using the latest Microsoft technologies.

Participating companies get access to free software testing and customizable marketing templates to promote their compatible solutions.

microsoftplatformready.com

@MSPlatformReady

/MicrosoftPlatformReady


Winning with microsoft

Why Should YOU Join Microsoft Platform Ready?

MPR Technical Resources

MPR Marketing Benefits

  • MPR helps software companies get to market faster.

  • Sign up today and get great technical benefits to help you develop and test your app:

  • The latest software development kits and early access to beta and release candidate software

  • Top rated training resources, developer support & access to Microsoft testing tools

  • Completed software tests can be used to fulfill Silver & Gold competency requirements in the Microsoft Partner Network

    • Available now for Windows Server® 2008 R2, Windows® Azure™, SQL Server® 2008 R2, and Windows® 7

  • Once your app is compatible MPR helps you get to market quickly by offering the following marketing resources:

  • Access to self-service marketing materials including: a press release template featuring a quote from a Microsoft Executive, and ready to go email, web banner, postcard and business letter templates.

  • Automated syndication into customer facing product catalogs


Winning with microsoft

Microsoft Platform Ready – New Features

  • Microsoft Platform Ready

  • Testing Framework

  • Fully automated self service/no fee

  • Validates your application is current

  • “Works with” quality check

  • Remediation support

  • Microsoft Partner Network Integration

  • When you register, your MPR record links to MPN through Live ID

  • MPR tests can be used to qualify for Silver & Gold level of competencies

  • Integrated with MPN requirements automatically

Powered by Windows Azure Logo

  • Passed Azure Platform Ready Test automatically qualifies for Powered by Windows Azure logo

  • Cloud Essentials and Cloud Accelerate

  • www.microsoftcloudpartner.com

  • Registering an Azure App qualifies you for Internal use right of Microsoft Online Services

    • BPOS – up to 250 licenses

    • CRM Online – up to 250 licenses

    • Intune – 10 devices


Winning with microsoft

Global MPRReach

Thousands of companies have already sped their time to market

Worldwide,24,500+ companies have registered30,000+ solutions

“ Without MPR, we wouldn’t have considered releasing this technology as a commercial product. It sped development and expanded our potential market”

“ With MPR, we created a user interface that met the specific needs of a new market—and we’re getting Microsoft’s help in reaching that market”


Winning with microsoft

How MPR Works

1

Sign up

Registerfor the technologies your solution supports

2

Develop

Speed your development with support from Microsoft

3

Test

Testif your solution is compatible

4

Market

Promote your compatible solution with support from Microsoft


Winning with microsoft

Whether you’re searching for expert help or offering it, Pinpoint helps you create business opportunities that contribute to your success


Winning with microsoft

Additionally…


Thank you

Thank You!

Happy to help!

[email protected]


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