ESTABLISHING FLOTILLA GOALS

1. ESTABLISHING FLOTILLA GOALS National Training Department

2. WHAT YOU WILL LEARN • Create Meaningful Goals • Create Plans to Achieve Goals • Do a SWOT analysis (Strengths, Weaknesses, Opportunities and Threats) • Determine Distinctive Capabilities • Formulate Strategies • Obtain Member Commitment to Goals

3. Skill Concepts • Most of us have goals we want to achieve. • Staff officers should outline goals to accomplish through the membership. • Elected and appointed officers should make sure members know what the Flotilla as a whole is trying to accomplish during the year.

4. INSPIRATIONAL QUOTES • "The tragedy in life doesn't lie in not reaching your goal. The tragedy lies in having no goal to reach." --Benjamin Mays • "By recording your dreams and goals on paper, you set in motion the process of becoming the person you most want to be. Put your future in good hands — your own." --Mark Victor Hansen • "The entrepreneur is essentially a visualizer and actualizer... He can visualize something, and when he visualizes it he sees exactly how to make it happen." --Robert L. Schwartz

5. Effective Goals Specific Action Oriented Measurable Reasonable Time Bound

6. SMART GOALS SMART Acronym Defined for Goal Setting • Specific – provides common understanding of what is to be accomplished • 500 Vessel exams vs. let’s do better than last year. • 20% more members at our meetings vs. more members at the meetings • Measurable - if it is not measurable you will never know if you achieved your goal. Measure or review constantly

7. SMART GOALS • Action Oriented – what needs to be done to accomplish this? • VSC stations, marine stores visits, ads, materials ordered, etc. • Reasonable – isit reasonable that this can be accomplished? • A goal of 500 Vessel exams when there is only 100 boats in your area. • Time based – the near future, loss of interest if too long, maximum 12 months.

8. GOAL SETTING PROCESS • Clarify alignment to Flotilla objectives • Set specific objectives with members • Obtain commitment from members for these goals • Prioritize goals according to their importance • Specify the time span involved • Specify how the performance will be measured • Provide performance feedback

9. DEVELOP A PLAN • Defining the Flotilla’s objectives • Establishing an overall strategy for achieving those goals • Developing the means to integrate and coordinate necessary activities • What was done in the past? • Were the goals accomplished? • Who was involved; was there a committee? • Resurrect past goals, review • Discuss with Vice Commander

10. SHARE YOUR IDEAS • Goals should be jointly determined by Staff Officers and members to generate commitment and provide control • Meet with Staff Officers to get ideas • Relate overall department objectives • Explore areas of need • Generate a list; take all ideas • Look at short and long term goals • Get a commitment from Staff Officers

11. DO A SWOT ANALYSIS • Outline your vision for the year • Do a SWOT analysis (Strengths, Weaknesses, Opportunities and Threats) • Anticipate change and exercise flexible thinking • Consult With Staff Officers and members • Be patient with ambiguity • Analyze the Flotilla’s Resources • Identify Operational Objectives

12. REVIEW THE PLAN • Get acceptance from Staff Officers • Review plan at a flotilla meeting • Discuss long and short term objectives • Align members’ commitment with flotilla goals • Discuss overall desire to improve the Flotilla and its service to the community and USCG

13. REWARD SUCCESSES • Review all accomplishments • Note specific achievements • Recognize contributors • Update and modify goals

14. Questions ?