India Social E-Commerce Market- Growth Rate, Forecast and Analysis 2027: Ken Res

1. Growing smartphone penetration and adoption of online shopping to drive the growth of Social E-Commerce Market in India at a CAGR of ~80.5% in between FY’22 and FY’27E: Ken Research India Social E-Commerce Market Ecosystem 281.6% 80.5% 1 Early Growth Stage Fragmented India Social E-Commerce Market Size by Revenue, CAGR (FY’22-FY’27F) 2 Competition Structure 3 India Social E-Commerce Market Size by Revenue, CAGR (FY’17-FY’22) 4 Key Findings 467number of social media users (in million), FY’22 47%internet penetration rate (in %), FY’22 5 Services Offered, Quality of Service, Delivery Time, Prices of Product, Discounts & Offers, Digital Presence, Logistic Costs INR ~500 average ticket size (INR), FY’22 Market Stage Basis of Competition ~54%% of revenue generated from social e-commerce through salesof women fashion products, FY’22 ~44% % of revenue generated from social e-commerce through sales in Southern Region of India, FY’22 Source: Industry Articles, Ken Research Analysis; Note: F refers to Forecasted Numbers