User generated content asidic spring 2008
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User Generated Content – ASIDIC Spring 2008 PowerPoint PPT Presentation


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User Generated Content – ASIDIC Spring 2008. Jim Fowler. CEO and Co-Founder. March 17, 2008. User Generated Content. or. ?. Nuff Said…. Larger Revolution at Hand. Open Source Software Adoption. Alexa Rank of 9!. Wikipedia Traffic. Business Contact Records. What is Jigsaw?.

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User Generated Content – ASIDIC Spring 2008

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User Generated Content – ASIDIC Spring 2008

Jim Fowler

CEO and Co-Founder

March 17, 2008


User Generated Content

or

?


Nuff Said…..


Larger Revolution at Hand


Open Source Software Adoption


Alexa Rank of 9!

Wikipedia Traffic


Business Contact Records


What is Jigsaw?

  • Online Business Directory

  • Business Contactand Company data

  • Members Build and Maintain the Database


100% Complete

Data (including email)

72% Direct Dial Phone #

Business Cards

8M Contact Records


Companies

800K Company Records


425K Jigsaw Members


Learnings from the Front Lines


Depth vs. Breadth of Content

Number of Records

Encyclopedia

Britannica

Encyclopedia Britannica

Depth of Records

Encyclopedia Britannica

Wikipedia


90/9/1 Rule of UGC

Updated Records on Jigsaw


Employ the Tom Sawyer Effect

500+ Rated Data Contributions

75+ Rated Data Contributions

25+ Rated Data Contributions

All Jigsaw Members


Yin and Yang of UGC

  • Yang

  • Wild West

  • Managing Community

  • Yin

  • Deep and Wide Data

  • New Business Model

  • Constantly Improving

  • High Margins


Thank You!

Jim Fowler

CEO

[email protected]

T. 650.235.8420

F. 650.235.8425

2 Waters Park Drive, Suite 250

San Mateo, California 94403

www.jigsaw.com


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