1000 islands spence lee sam manna john walsh
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1000 Islands Spence Lee, Sam Manna, John Walsh. The Region. Boat Tours. Existing Infrastructure. Boat tours Small bed base Summer destination ONLY Summer music & arts festivals Boat shows & races Attractions such as tours of Boldt and Dark Castles, both located on Islands.

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1000 Islands Spence Lee, Sam Manna, John Walsh

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1000 islands spence lee sam manna john walsh

1000 IslandsSpence Lee, Sam Manna, John Walsh


The region

The Region


Boat tours

Boat Tours


Existing infrastructure

Existing Infrastructure

  • Boat tours

  • Small bed base

  • Summer destination ONLY

    • Summer music & arts festivals

    • Boat shows & races

    • Attractions such as tours of Boldt and Dark Castles, both located on Islands


Unsustainable mass tourism umt

Unsustainable Mass Tourism (UMT)

Las Vegas, NV

Gatlinburg, TN


Goal sustainable mass tourism smt

Goal: Sustainable Mass Tourism (SMT)

Lake Placid, NY


Umt smt

UMT  SMT

  • Promote growth of bed & restaurant base

  • Source jobs locally

  • Develop year round market

  • Brand name

  • Mass transportation

  • Maintain natural qualities of area w/ development


Major players

Major Players

  • Alexadria Bay town council

  • Alexandria Bay chamber of commerce.

  • Local residents

  • New York state/ Jefferson county involvement


Community

Community

  • Relies on summer tourism business

  • Goal: keep jobs and money local

    • Avoid chain businesses through local ordinances

  • Current tourism model does not support local residents and local economy

  • 1% meal & room tax

  • Promote local scenery


Sense of place

Sense of Place

  • River culture – boating/fishing

  • Natural beauty

  • Preservation of the river’s aesthetic qualities


Bed base

Bed Base

  • Addition of resort style, middle to upper scale hotels

  • 50-100 room range

  • Fit in with natural and cultural character of the region

  • Green

  • Source jobs locally


Green hotels

Green Hotels


Four season market

Four Season Market

  • Partner activities with local hotels (package deals)

  • Organized efficient mass transportation


1000 islands spence lee sam manna john walsh

Fall


Winter

Winter


Summer

Summer

  • Package golf with hotels

  • More transportation to summer festivals

    • Develop concert venue with a summer concert series

  • Improve downtown area

    • Zoning laws – no eye sores

    • Sync appearance with local brand

  • Extend summer season into Spring

    • More springtime festivals/marketing


Brand

Brand


Market

Market

  • Middle to Upper class

  • Quality of accommodations to match quality of restaurants


Tourism bureau

Tourism Bureau

  • Partner a tourism bureau with a historical society

  • Goal to educate tourists about local culture/environment/history

  • Tourists will have a better appreciation for the local environment and community when they visit


Four e s

Four E’s

  • Excitement: natural and manmade attractions

  • Entertainment: local culture, music and art festivals, boat/car shows and races, etc.

  • Education: Tourism bureau partnered with historical society

  • All adds up to an unforgettable experience!


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