1000 islands spence lee sam manna john walsh
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1000 Islands Spence Lee, Sam Manna, John Walsh. The Region. Boat Tours. Existing Infrastructure. Boat tours Small bed base Summer destination ONLY Summer music & arts festivals Boat shows & races Attractions such as tours of Boldt and Dark Castles, both located on Islands.

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1000 Islands Spence Lee, Sam Manna, John Walsh

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1000 IslandsSpence Lee, Sam Manna, John Walsh


The Region


Boat Tours


Existing Infrastructure

  • Boat tours

  • Small bed base

  • Summer destination ONLY

    • Summer music & arts festivals

    • Boat shows & races

    • Attractions such as tours of Boldt and Dark Castles, both located on Islands


Unsustainable Mass Tourism (UMT)

Las Vegas, NV

Gatlinburg, TN


Goal: Sustainable Mass Tourism (SMT)

Lake Placid, NY


UMT  SMT

  • Promote growth of bed & restaurant base

  • Source jobs locally

  • Develop year round market

  • Brand name

  • Mass transportation

  • Maintain natural qualities of area w/ development


Major Players

  • Alexadria Bay town council

  • Alexandria Bay chamber of commerce.

  • Local residents

  • New York state/ Jefferson county involvement


Community

  • Relies on summer tourism business

  • Goal: keep jobs and money local

    • Avoid chain businesses through local ordinances

  • Current tourism model does not support local residents and local economy

  • 1% meal & room tax

  • Promote local scenery


Sense of Place

  • River culture – boating/fishing

  • Natural beauty

  • Preservation of the river’s aesthetic qualities


Bed Base

  • Addition of resort style, middle to upper scale hotels

  • 50-100 room range

  • Fit in with natural and cultural character of the region

  • Green

  • Source jobs locally


Green Hotels


Four Season Market

  • Partner activities with local hotels (package deals)

  • Organized efficient mass transportation


Fall


Winter


Summer

  • Package golf with hotels

  • More transportation to summer festivals

    • Develop concert venue with a summer concert series

  • Improve downtown area

    • Zoning laws – no eye sores

    • Sync appearance with local brand

  • Extend summer season into Spring

    • More springtime festivals/marketing


Brand


Market

  • Middle to Upper class

  • Quality of accommodations to match quality of restaurants


Tourism Bureau

  • Partner a tourism bureau with a historical society

  • Goal to educate tourists about local culture/environment/history

  • Tourists will have a better appreciation for the local environment and community when they visit


Four E’s

  • Excitement: natural and manmade attractions

  • Entertainment: local culture, music and art festivals, boat/car shows and races, etc.

  • Education: Tourism bureau partnered with historical society

  • All adds up to an unforgettable experience!


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