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Communications at Emmanuel

Communications at Emmanuel. The nuts and bolts of getting the word out for your ministry. Newsletter. Publishes on the first and third Tuesdays during the program year Articles are due to Pamela by the Tuesday before printing ( peldolan@yahoo.com )

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Communications at Emmanuel

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  1. Communications at Emmanuel The nuts and bolts of getting the word out for your ministry

  2. Newsletter • Publishes on the first and third Tuesdays during the program year • Articles are due to Pamela by the Tuesday before printing (peldolan@yahoo.com) • Schedule available in your packet and the online calendar • Unsolicited articles are always welcome! • Staff edits articles for clarity, content and length

  3. What makes a good article? • Targets the whole parish • Covers the basics: who, what, when, where, why • Invites participation • Explains the tradition • Provides contact information • Reports on past activities, including quotes or first-person perspective

  4. Sunday Announcements • Written announcements are often taken from newsletter articles by communications staff • Suggestions and submissions are due by Tuesday for the upcoming Sunday • Timely, in-parish communications plus weekly schedule • Eliminates most bulletin inserts • Oral announcements can be made at the offertory at all services, check with Jake for 9 or Celebrant for 8 & 10:30 before the service begins

  5. What makes a good announcement? • Short, usually not more than 100 words • Clearly and simply worded • Catchy phrase to introduce • Who, what, when, where • How to get involved • Contact information • Provides plenty of lead time for planning

  6. Website • All website decisions are made by the Assistant Rector • Send submissions to Hope (hbenko@emmanuelepiscopal.org) • Update your pages before the program year • All forms for Program Year 2007-08 should be on the website • Pictures and suggestions for placement welcomed

  7. Bulletin Boards • Assigned in Tuesday staff meeting once a month • Updated by the first Sunday of each month • Requests for board space go to your cluster’s staff member • Materials that can be reused will be purchased from the communications budget • Other materials come out of your ministry budget

  8. What makes a good board? • Pictures, pictures, pictures • Don’t just recruit, inform • Simple, colorful design • Pictures of people • A few, simple words • Regular updating • Did I mention pictures?

  9. Letters and Postcards • Target specific parish groups • Combine mailings and include several events in one mailing • Limit your mailings as much as possible • Due in the parish office at least two days before mail date

  10. What makes a good mailing? • Cover letter that explains purpose of mailing with your signature and contact information • Yearly or quarterly calendar of events • Registration forms, maps, and lists • Announcement of major changes to a program • Covers the basics, even if it’s repetitive • Group roster

  11. Outside the Parish • Yard Signs • Limited to one event at a time • Cannot advertise any events with alcohol • Coordinate with Hope • Press Releases • Cannot advertise any events with alcohol • Communications team can help produce and distribute • Paid Advertising • Limited to Christmas and Easter

  12. Diocesan Communications • Coordinated by Sandra Coburn (scoburn@DioceseMo.org) • iSEEK weekly electronic newsletter provides information for bulletins, timely submissions and calendar items welcome • Story ideas for SEEK, quarterly magazine, are also welcomed. Editorial board sets the final contents • Go online to DioceseMo.org to receive iSEEK and make sure your contributions are correct.

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