Microsoft site server commerce edition
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Microsoft Site Server Commerce Edition. A set of tools, components and Active Server pages that can be used to build e-commerce sites Leverages existing Microsoft technologies (Windows 2000 Server, IIS, Microsoft SQL Server). Site Server CE Applications. Content replication/publishing

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Microsoft Site Server Commerce Edition

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Microsoft site server commerce edition

Microsoft Site Server Commerce Edition

  • A set of tools, components and Active Server pages that can be used to build e-commerce sites

  • Leverages existing Microsoft technologies (Windows 2000 Server, IIS, Microsoft SQL Server)


Site server ce applications

Site Server CE Applications

  • Content replication/publishing

  • Log Analysis Tools (site structure / navigation paths / traffic)

  • Ad Server

  • Advanced Site Search

  • Membership Services


Site server components

Site Server Components

  • Pipelines

  • Order form

  • Sample sites

  • Sales predictor component


Site server architecture

Site Server Architecture

Commerce Server Components

DATA 

 .ASP  HTML


Site server data

Site Server Data

  • Product catalog

  • Shopping baskets

  • Receipts

  • Transaction data

  • Site navigation data


Site server database

Site Server Database

  • ODBC interface – database independent

<%

cmdTemp.CommandText = "SELECT title FROM frontpage where new = 1"

Set rsFrontPage = Server.CreateObject("ADODB.Recordset")

rsFrontPage.Open cmdTemp, , adOpenStatic, adLockReadOnly

%>

<% do while not rsFrontPage.EOF

Response.print(rsFrontPage(“title”).value)

rsFrontPage.movenext

loop%>


Site server components1

Site Server Components

  • SimpleList

  • Dictionary

  • OrderForm

  • QueryMap

  • DBStorage

  • Data Functions

  • MtsTxPipeline


Site server components orderform

Site Server Components: OrderForm

  • A structured group that contains dictionaries and simple lists that describe each order

orderForm

orderID -> value

shopperID -> value

ship_to_name -> value

Items -> SimpleList of values


Site server components mtstxpipeline

Site Server Components:MtsTxPipeline

  • Pipelines and Transacted pipelines are unique to Site Server

  • Facilitate business logic implementation through sequential execution of components

  • Transacted pipelines provide an automatic roll-back mechanism

  • Integration of third-party components (tax, shipping costs, credit card validation, etc.)


Site server security

Site Server Security

  • Windows NT (W2K)

  • SQL Server

  • Internet Information Server

  • .ASP code

  • Transaction

  • Online store manager access


Site server ce platform

Site Server CE platform

  • 68% of Top 300 Shopping sites are using Site Server CE – the next competitor is IBM Web Sphere with 15% market share

  • 73% of SSL sites are running on Windows platform

  • Dell.com, CDW.com, OfficeDepot.com, Barnesandnoble.com


Site server strengths

Site Server Strengths

  • Integration with W2K MMC

  • Flexible implementation of business logic with pipelines

  • Good analysis module

  • Broad customer and developer base – over 2,500 independent service providers

  • Scalability


Site server weaknesses

Site Server weaknesses

  • It is NOT an out-of-the-box product

  • Poor personalization functionality

  • Absent auxiliary e-commerce mechanisms (auction, affiliate program)


Commerce server 2000

Commerce Server 2000

  • Part of the .NET strategy

  • Strong emphasis on XML – easier integration with order fulfillment and other business software

  • Personalization and Membership services integrated with a LDAP server

  • W2K Datacenter & SQL Server 2000 improve on scalability – RAIC


Additional resources

Additional Resources

  • Microsoft Site Server

    http://www.microsoft.com/siteserver/

  • Online Seminars

    http://www.microsoft.com/seminar/

  • Microsoft Commerce Server 2000

    http://www.microsoft.com/commerceserver/


Rbcmp3 com ssce implementation

RBCmp3.com – SSCE implementation

  • Brick-and-mortar business targeting a specific demographic

  • Over 8,500 Russian audio & video titles

  • Unique site features – integration of Windows media services with SSCE


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