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2012 год: перспективы и источники роста. Автомобильный рынок. О чём буду говорить. Результаты 2011 года Рыночные тенденции Прогнозы 2012 Маркетинг на автомобильном рынке Источники роста. Андрей Длигач кандидат экономических наук. Генеральный директор группы компаний Advanter Group

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2012 год: перспективы и источники роста

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2012 :


  • 2011

  • 2012


  • Advanter Group

  • - -

  • ( , ) NIMA

  • , ( 2008), ( 2009), EFFIE Awards (2009,2011)

/3/



2002 .

2002 2010 . 2011 ( 2011).

: AUTO-Consulting, Advanter Group


2009 .

: AUTO-Consulting, Advanter Group


2009 .

: AUTO-Consulting, Advanter Group


, 2011 .

0,5

: AUTO-Consulting, Advanter Group


2011 . ?

( )

50%

3,000,000

11%

: AUTO-Consulting, Advanter Group


2011 . ?

( )

50%

,

3,000,000

11%

: AUTO-Consulting, Advanter Group


: GfK


: GfK, Advanter Group


(2011 )

: GfK


: AUTO-Consulting


: AUTO-Consulting


?

( )

:

, ,

50%

3,000,000

11%

: AUTO-Consulting, Advanter Group


2011


2011

  • http://www.rbc.ua/rus/digests/show/ukrainskiy_avtorynok_sohranyaet_nadezhdy_na_rost30102009

  • http://autoconsulting.com.ua/article.php?sid=17767

  • http://www.autoconsulting.ua/article.php?sid=18002

  • http://autoconsultant.com.ua/ukrainnews/view/2828/

  • http://www.companion.ua/Articles/Content?Id=129015

  • http://www.aif.ua/money/article/23971

  • http://biz.liga.net/all/all/novosti/2041417-v-2011-godu-v-ukraine-prodadut-do-250-tys-avto.htm

  • http://www.companion.ua/Articles/Content?Id=134528

  • http://www.autodealer.ua/profispeak/2011/02/15/maksim-rabinovich-v-intervu-autodealerua.html

  • http://autoconsultant.com.ua/ukrainnews/view/3951/

  • http://www.business.ua/analytics/14898/



: ACEA, AUTO-Consulting, Autostat


: ACEA, AUTO-Consulting, Autostat



: AUTO-Consulting, Advanter Group


: AUTO-Consulting, Advanter Group


vs


: 2012. ( )


: 2012.


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2009

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2010

: AUTO-Consulting, Advanter Group


2011

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2011

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  • 500,000 2012 ( )

  • : 280,000 2012 ( )

  • ,

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Advanter Group

  • 11 :

    • ,

  • 16 . 1200 . Ukrainian Marketing Awards

/74/



! dligach :[email protected]

+380 44 383-00-41

www.advanter.ua


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