Beyond the accolades a postcolonial c ritique of the foundations of the ottawa charter
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Beyond the accolades: A postcolonial c ritique of the foundations of the Ottawa Charter . Presenters: Karen McPhail-Bell Professor Bronwyn Fredericks Acknowledgements: Dr Mark Brough (co-Author) Dr Chelsea Bond Institute for Urban Indigenous Health

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Beyond the accolades a postcolonial c ritique of the foundations of the ottawa charter

Beyond the accolades:A postcolonial critique of the foundations of the Ottawa Charter

Presenters:

Karen McPhail-Bell

Professor Bronwyn Fredericks

Acknowledgements:

Dr Mark Brough (co-Author)

Dr Chelsea Bond

Institute for Urban Indigenous Health

Queensland University of Technology


The ottawa charter the bible for health promotion workers

The Ottawa Charter: The “Bible” for health promotion workers?

  • PhD positioning

  • Significance of Ottawa Charter

Image from AFAO: http://www.afao.org.au


Methods and approach

Methods and approach

  • Postcolonial standpoint

  • Critical discourse analysis

  • 6 papers, 5 themes (provided by WHO)

  • Conference

    organisation

Image from Powercube: http://www.powercube.net


6 background papers

6 background papers

  • Strengthening Communities (England)

  • Creating Environments for Health (Canada)

  • Learning and Coping (France)

  • Reorienting Health Services (Italy)

  • Reorienting Health Services (Denmark)

  • Building Healthy Public Policies: Focus for a New Public Health (U.S.A.)


Colonial context of the ottawa conference

Colonial context of the Ottawa Conference

  • Western/colonizer centric worldviews, e.g.

    • “The conference was primarily a response to growing expectations for a new public health movement around the world. Discussions focused on the needs of industrialized countries, but took into account similar concerns in all other regions”

  • Contradicts Ottawa Charter as

    progressing the Alma Ata

    agenda?


Normalisation of a western view of health

Normalisation of a Western view of health

  • Language: Collective view of humanity and health

  • Membership categories: United identity versus distinguished

  • Hybrid space:

    • Marginalised become central yet excluded objects

    • Western “we” and non-Western “other”:

  • “Interpretive repertoires”

    • Normalised Western

      individualistic neo-liberal

      assumptions

Image from Boundless: www.boundless.com


Exclusionary tactics regarding non western views

Exclusionary tactics regarding non-Western views

  • Stories that mattered from wealthy industrialised nations

  • Camouflage the hierarchical global order of power

  • Positive HP positioning normalised intervening onto weak/powerless ‘other’

  • Ambivalence – ‘colonial

    mimicry’

  • Exclusion of developing

    nations and Indigenous

    people

Image from www.oxfamblogs.org


Conclusion so what

Conclusion… so what?

  • Reflexive practice crucial to health promotion – including history

  • Applied HP’s intention for HFA to HP’s development process

  • Further consideration & action to practice health promotion’s own principles and values on itself


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