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The Art of ON/OFF research

Join Glenn Davidson, Director and Lead Artist of ON/OFF research, as he delves into the fascinating world of buttons. This film explores the linguistic, cultural, and conditioning aspects of ON/OFF buttons, questioning who is really in control. From everyday appliances to nuclear buttons, discover the significance and impact of the ON/OFF switch.

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The Art of ON/OFF research

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  1. The Art of ON/OFF research Glenn Davidson Co - Director and Lead Artist Based in Cardiff - Artstation Ltd. Est:1989 Art and technology practice. Fellowship in Cybernetics under Prof. Gordon Pask. Amsterdam University Studied Art Partnership with Anne Hayes since 1978

  2. Run button film • A film of on off buttons was shown

  3. The Art of ON/OFF research • Limits of my study ? • Which ON/OFF s count as being in and why? • Quasi - Scientific Pursuit – my project is a QSP • Undertaken to exacting standards.

  4. The oldest known ON/OFFbutton…?

  5. ON/OFF Research The BIG BANG! inflating the universe from a singularity. Sience predicts that within ON/OFF is an unstableVacuum…

  6. ON/OFF Research • language and the meaning - we have ON within OFF in language • active and passive together…I am waiting - ON line at the bankBe OFF with you – go..I am having an OFF day • Having it OFF ! • On the off chance ! • http://www.yourdictionary.com/on • http://www.yourdictionary.com/off • Active / live – inactive / dead

  7. ON/OFF Research As verb - Bangs go off • A light goes on and off • A gun is set OFF, so too, a firework • We start ON a job • We start OFF in a car or journey • We can be found ON the maternity ward • Language of ON OFF is linguistic and to a degree cultural – WBTR or “well beyond this research”!

  8. ON/OFF Research Which is my ON /OFF?

  9. ON/OFF Research The Human Button. http://news.bbc.co.uk/1/hi/uk/7751912.stm Historian Peter Hennessy

  10. The Nuclear Button http://news.bbc.co.uk/1/hi/uk/7751912.stm Below Witshire countryside the nuclear button

  11. http://www.pushclicktouch.com/ http://archive.timesonline.co.uk/tol/archive/ 1887: The Times 1785-1985 archive open to the public First mention of “push-button” March 9, 1887 - The title is “A New Telephone,”

  12. Fancy light and sound switches • http://cyborgcamp.com/ • Info-tainment: • Boolean • Binary The reacTable Wired Magazine,

  13. Toward a workable definition. Buttons are in evidence all around us Buttons are about control. Questions: Who is controlling who? and Is there some sort of conditioning going on… ?

  14. Toward a workable definition. I need to explore the connection between ON/OFF buttons and their conditioning effect. Inspiration: Look no further than New Zealand ! http://www.energysafety.govt.nz/

  15. Outside of the research • All other things are beyond this research.

  16. Useless by em selves…

  17. A brief list of places. • A power station • The fire station • Police station • The bank • A cinema • A domestic house • A business • A shop • A department store • The street / high street • The bus stop/ terminus • The water treatment plant • Train Station • The coach station

  18. A brief list of stuff. • Curling tongues • Hair curlers • Electric shaver Home Appliances: • Washing machine • Dish washer • Fridge • Kettle • Toaster • Freezer • Car • Bus • Lorry • Fire Engine • TV • Radio • Cassette Player • iPod • Mobile phone • GSP • Video recorder • CD Player • Computer • Printer

  19. Button hunting • Ontological morphology of buttons

  20. Research trip. On the street Filming with Cristian Suau

  21. Research trip FILM Entering the second hand shop Filming with Cristian Suau

  22. Research trip. The small specialist music store FILM Filming with Cristian Suau

  23. Blink - Malcolm Gladwell IAT - Implicit Association Test

  24. ON/OFF IAT test OFF ON Washing machine Dishwasher Fridge Kettle Toaster FreezerIron Video CD player iPod Phone

  25. result OFF ON Washing machine Dishwasher Fridge Kettle Toaster Freezer Video CD player iPod phone

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