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Intelligent Mail ®

Intelligent Mail Intelligent Mail ® Intelligent Mail Direction Today POSTNET Intelligent Mail Barcodes (optional) May 2009 Intelligent Mail Barcodes: “Basic”, “Full Service” POSTNET May 2010 Intelligent Mail Barcodes Intelligent Mail Delivers Innovation

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Intelligent Mail ®

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  1. Intelligent Mail Intelligent Mail®

  2. Intelligent Mail Direction • Today • POSTNET • Intelligent Mail Barcodes (optional) • May 2009 • Intelligent Mail Barcodes: “Basic”, “Full Service” • POSTNET • May 2010 • Intelligent Mail Barcodes

  3. Intelligent Mail Delivers Innovation • Intelligent Mail Barcode includes Delivery Point Data contained in POSTNET plus four new data fields that provide the following: • Multi-Service Barcode for Value-Added Services • Improved ROI, Deliverability • Reduce Costs, Efficient Mailing Operations • Greater Accountability & Tracking

  4. 5-digit ZIP Code

  5. ZIP+4 Code

  6. Delivery Point Barcode

  7. Address Change Service Keyline for Address Change Service Participant Code Presorted First-Class Mail U.S. POSTAGE PAID Washington, DC 20260 Permit No. 1 6060 PRIMACY PKWY STE 201MEMPHIS TN 38188-3333 ADDRESS SERVICE REQUESTED #BWNGKVN #9999 9920 0104 276 MARY SMITH 6449 AMBERVIEW CV MEMPHIS TN 38141-8346 POSTNET Code for Sortation

  8. Tracking Presorted First-Class Mail U.S. POSTAGE PAID Washington, DC 20260 Permit No. 1 6060 PRIMACY PKWY STE 201MEMPHIS TN 38188-3333 ADDRESS SERVICE REQUESTED MARY SMITH 6449 AMBERVIEW CV MEMPHIS TN 38141-8346 PLANET Code for Confirm Service POSTNET Code for Sortation

  9. Participant Code Keyline for Address Change Service Address Change & Tracking Presorted First-Class Mail U.S. POSTAGE PAID Washington, DC 20260 Permit No. 1 6060 PRIMACY PKWY STE 201MEMPHIS TN 38188-3333 #BWNGKVN #9999 9920 0104 276 ADDRESS SERVICE REQUESTED IRENE PAYNE 6449 AMBERVIEW CV MEMPHIS TN 38141-8346 PLANET Code for Confirm Service POSTNET Code for Sortation

  10. Mailpiece with Intelligent Mail Barcode Presorted First-Class Mail U.S. POSTAGE PAID Washington, DC 20260 Permit No. 1 6060 PRIMACY PKWY STE 201MEMPHIS TN 38188-3333 IRENE PAYNE 6449 AMBERVIEW CV MEMPHIS TN 38141-8346 • One Barcode • Sortation • Address Correction • Tracking

  11. Intelligent Mail Barcode Intelligent Mail® Barcode POSTNET™ barcode Mailer ID Jane Doe 6449 Amberview Ct Memphis, TN 38141-8346 “700” First-Class Mail “702” Standard “704” Periodicals “706” Bound Printer Matter Optional Endorsement Line: “50” Mixed ADC Mailer Assigned “000235” USPS Assigned “900000066” Serial Number Barcode ID Service Type Delivery Point ZIP

  12. Intelligent Mail Offers • Basic • Intelligent Mail Barcode on Mailpieces • Full Service • Unique Intelligent Mail Barcode on Mailpieces • Unique Intelligent Mail Barcode on Trays, Sacks • Unique Intelligent Mail Barcode on Containers • Electronic Mailing Documentation • Schedule Appointments • Services included with Full Service: • Address Correction Information • Start-the-Clock

  13. Basic Offer Intelligent Mail Barcode • Apply an Intelligent Mail barcode on letter and flat mailpieces • Populate relevant fields in the barcode • Barcode ID with Optional Endorsement Line • Service Type • Mailer ID • Delivery Point ZIP Code Serial Number Barcode ID Service Type Delivery Point ZIP Mailer ID

  14. Why Basic? • Multi-Service Barcode for Value-Added Services • Reduce Mailpiece Clutter • POSTNET retirement – in May 2010 • Position for Future Value-Added Services

  15. Full Service Offer • Unique Intelligent Mail Barcode on Mailpieces • Unique Intelligent Mail Barcode on Trays, Sacks • Unique Intelligent Mail Barcode on Containers • Electronic Mailing Documentation • Schedule Appointments • Services Included: • Address Correction Information • Start-the-Clock

  16. Intelligent Mail 6060 PRIMACY PKWY STE 201 MEMPHIS TN 38188 Address Change Service John Doe 6449 AMBERVIEW CV MEMPHIS TN 38141 - 8346 Unique Container Barcode Unique Tray Barcode Unique Mailpiece Barcode

  17. Full Service Offer Intelligent Mail Barcode • Apply an Intelligent Mail barcode on letter and flat mailpieces • Populate all the fields in the barcode • Barcode ID with Optional Endorsement Line • Service Type • Mailer ID • Unique Number • Delivery Point ZIP Code Serial Number Barcode ID Service Type Delivery Point ZIP Mailer ID

  18. Full Service Offer Intelligent Mail Tray Barcode Apply a Unique Intelligent Mail Tray barcode on Tray and Sack labels

  19. Full Service Offer Intelligent Mail Tray Barcode Current 10 digit Label New 10/24-digit Label USPS Assigned: “900000679” “245” First-Class Mail Letter AADC Barcode “1” Automated, Barcoded, Machinable “22043” “00001” “8” Content Identifier Number (CIN) Mailer ID ZIP Code Serial Number Label Source Label Type

  20. Full Service Offer IM Container Barcode Apply a Unique Intelligent Mail Container barcode on labels affixed to containers such as: Pallets & Rolling Stock

  21. Full Service Offer IM Container Barcode Current Label New Container Label Mailer ID 99 M Serial Number

  22. Full Service Offer Electronic Mailing Information • Postage Statement Wizard • Mail.dat® • Wizard Web Services More information at: https://www.usps.com/postalone/program.htm

  23. Full Service Offer Electronic Mailing Information • Mail Owner and Mail Preparer identification • Intelligent Mail barcodes used in the Mailing on mailpieces, trays/sacks and other containers • Nesting Information: • How mailpieces are placed in trays or sacks • How mailpieces or tray/sacks are placed on pallets or other containers

  24. Advance Notification Mail Tracking and Quality Feedback Electronic Documentation Advance Notification Automated Payment Automated Payment Electronic Collaboration Tracking Start-The-Clock Quality

  25. Electronic Documentation Customer Feedback – Electronic Documentation • Mailer receives payment feedback Advance Notification Automated Payment Automated Payment • Balance information • Fee schedule • Postage transactions • Payment receipts Electronic Collaboration Start-The-Clock Tracking Quality

  26. Advance Notification Advance Notification Customer Feedback – Advance Notification • Mailer receives advance notification feedback Electronic Documentation • Processing Confirmation • Appointment Number • Date/Time/Location Electronic Collaboration Start-The-Clock Tracking Quality

  27. Start-The-Clock Customer Feedback – Start-the-Clock • Mailer receives induction feedback Electronic Documentation Advance Notification Electronic Collaboration • Start-the-Clock • Arrival date/time • Arrival content profile Tracking Quality

  28. Quality Customer Feedback – Address Quality • Mailer receives ACS Electronic Documentation Advance Notification • Undeliverable-as-Addressed • Reason for Non-Delivery • Customer change-of-address • Customer’s new address provided Electronic Collaboration Start-The-Clock Tracking

  29. Tracking Customer Feedback – Tracking • Mailer receives visibility feedback Electronic Documentation Advance Notification • Track Mailpieces through Confirm Electronic Collaboration Start-The-Clock Quality

  30. Mail as a Key Communications Medium Decision Support • Traceable Mail • Identifiable Mail • Efficient Mail • Quality Mail • Responsive Mail • Predictable Mail • Reliable Mail • Accountable Mail Supplier Selection Technology Smarter Decisions with Intelligent Mail Finance Messaging Marketing Operations

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