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Country Profile by Yahoo!

Vietnam. Country Profile by Yahoo!. Yahoo! VN | Overview. 9.7 million Monthly visitors 222.7 million Monthly page views Top Properties Messenger, Dotcom Mail Demographics of VN users. 56.5% 43.5%. Source: Yahoo! internal (Apr 2008). Yahoo! VN | Properties.

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Country Profile by Yahoo!

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  1. Vietnam Country Profile by Yahoo!

  2. Yahoo! VN | Overview 9.7 million Monthly visitors 222.7 million Monthly page views Top Properties Messenger, Dotcom Mail Demographics of VN users 56.5% 43.5% Source: Yahoo! internal (Apr 2008)

  3. Yahoo! VN | Properties Monthly Monthly Unique Visitors (M) Page Views (M) 3.5 37.8 0.8 7.3 6.6 92.6 0.9 52.1 1.1 6.7 12.6 302.6 3.6 208 0.4 13.5 0.3 2.7 0.1 2.3 0.2 1.6 Y! VN Homepage Y! VN News Y! VN Messenger Y! VN Mail Y! VN Answers Y! Messenger Y! Mail Y! Flickr Y! Music Y! Finance Y! News Source: Yahoo! internal (Apr 2008)

  4. Yahoo! VN | Vietnam Homepage Welcome to Yahoo… Most Yahoo! users begin their journey via the Yahoo! Front Page - the gateway to all things Yahoo! and for many an icon of the internet experience. The Yahoo! Front Page lends considerable prestige to advertisers and brands that appear upon it. Creative Options WAM, EB text link 3.5 million Monthly visitors 37.8 million Monthly page views Demographic of VN Homepage Users 64.6% 35.4% Source: Yahoo! internal (Apr 2008)

  5. Yahoo! VN | Vietnam News Global News at your Fingertips… Yahoo! Vietnam News is an Internet-based news aggregator featuring Top Stories, World, Business, Entertainment, Technology and Local news. Associating with most trusted news providers in each country, Y! News brings you video news, user generated news & innovative ways of engaging users for new content. Creative Options LREC 843,000 Monthly visitors 7.3 million Monthly page views Demographic of VN News Users 68% 32% Source: Yahoo! internal (Apr 2008)

  6. Yahoo! VN | Vietnam Messenger Communications is Everywhere… Yahoo! Messenger allows people to more effectively manage their communications. Chat, entertain, play music and games, share photos and customise - all on Yahoo! Messenger – all in local language New Features: Flickr integration & Video integration Creative Options: Standard HB, insider LREC 6.6 million Monthly visitors 92.6 million Monthly page views Demographic of Messenger Users 66% 34% Source: Yahoo! internal (Apr 2008)

  7. Yahoo! VN | Vietnam Mail Power of Mail… From day one we’ve understood the importance of e-mail and for nearly 10 years we’ve been providing service to 138 million users worldwide. Offering our Classic Mail service as well as our New Mail, built for the Web 2.0 market complete with drag and drop and RSS, Yahoo! remains the global market leader in Mail. Creative Options LREC, N, SW text 0.9 million Monthly visitors 52.1 million Monthly page views Demographic of VN Mail Users 65% 35% Source: Yahoo! internal (Apr 2008)

  8. Yahoo! VN | Vietnam Answers Better Knowledge through People… Answers enables people to easily resolve everyday questions by sharing their knowledge, experience and opinions with their community. We archive and index this information into Search so future visitors can quickly tap our rich knowledge repository. Creative Options Sponsor package (available in separate presentations) Standard LREC 1.1 million Monthly visitors 6.7 million Monthly page views Demographic of VN Answers Users 65.6% 34.4% Source: Yahoo! internal (Apr 2008)

  9. Y! VN | Vietnam Music (launch 25 Apr 2008) Music that listens to you… Tapping into the Local teen pop phenomenon who rules the music industry today, Yahoo! aims to become the default destinations for users to get latest music content and share with their community Creative Options Sponsor package HB, LREC, SKy 38,900 Visitors (since beta launch) 232,000 Monthly page views Demographic of VN Music Users 65% 35% Source: Yahoo! internal (Apr 2008)

  10. Yahoo! Messenger | (IP target VN) Communications is Everywhere… It is the most essential human activity of nearly every person on the planet. There are millions and millions of people typing, talking, pinging and reading online. Yahoo! Messenger allows people to more effectively manage their communications. Chat, entertain, play music and games, share photos and customise - all on Yahoo! Messenger. 12.6 million Monthly visitors 302.6 million Monthly page views Demographic of Messenger Users 57% 43% • Creative Options • Standard Half Banner • Expando Half banner Source: Yahoo! internal (Apr 2008)

  11. Yahoo! Mail | (IP target VN) Power of Mail… From day one we’ve understood the importance of e-mail and for nearly 10 years we’ve been providing service to 138 million users worldwide. Offering our Classic Mail service as well as our New Mail, built for the Web 2.0 market complete with drag and drop and RSS, Yahoo! remains the global market leader in Mail. 3.6 million Monthly visitors 208 million Monthly page views Demographic of Mail Users 57% 43% • Creative Options • LREC banner • SUPER banner • SW text links Source: Yahoo! internal (Apr 2008)

  12. Yahoo! Flickr | (IP target VN) Capturing Life. Creating Community. Flickr provides an outlet for self expression. It connects people, acting as witness to their experiences. It literally captures daily life across the globe. With 24 million Flickr users, 1.5 million photos uploaded daily across the world and 525 million photos stored so far, Flickr is the largest global public repository of photos. 447,000 Monthly visitors 13.5 million Monthly page views • Creative Options • LREC banner • Half banner • SKY banner Source: Yahoo! internal (Apr 2008)

  13. Yahoo! Music | (IP target VN) • Music that Listens to You… • Yahoo! Music is the worldwide leader, driven by our best in world-class music services. Original programming, exclusive content and personalized music delivery keep users actively engaged. • They’re here to watch videos, listen to LAUNCHcast radio, find new music, share playlists and immerse themselves in a world of music that is tailored to their own taste. • 312,000 • Monthly visitors • 2.7 million • Monthly page views • Sub-Categories • Video • Radio • Downloads • Artists • Exclusive • Creative Options • LREC banner • SUPER banner • SKY banner Source: Yahoo! internal (Apr 2008)

  14. Yahoo! Finance | (IP target VN) • From Opening Bell to Last Trade… • Yahoo! Finance is a one-stop resource for all financial users – from serious investors to personal finance users. Y! Finance gives our global users a destination to actively engage in finding ways for more effective money-management. • 100,000 • Monthly visitors • 2.3 million • Monthly page views • Sub-Categories • Investing • News & Opinions • Personal Finance • My Portfolio • Tech Ticker • Creative Options • LREC banner • SUPER banner • SKY banner Source: Yahoo! internal (Apr 2008)

  15. Yahoo! News | (IP target VN) • Global News at your Fingertips… • Covering breaking news across 20 countries globally, Y! News provides extensive news & original features on every subject with compelling headlines, depth and information delivered instantly. • Associating with most trusted news providers in each country, Y! News brings you video news, user generated news & innovative ways of engaging users for new content. • 256,000 • Monthly visitors • 1.6 million • Monthly page views • Sub-Categories • US News • Business News • World News • Entertainment News • Sports News • Tech News • Politics • Science • Health • Creative Options • LREC banner Source: Yahoo! internal (Apr 2008)

  16. THANK YOU

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