1 / 15

Designing products and services for empowerment Linda Mayoux

Designing products and services for empowerment Linda Mayoux. a client-led methodology which brings clients and financial service providers (FSPs) together as partners in developing empowering and financially sustainable products and services. Integrates:

jenski
Download Presentation

Designing products and services for empowerment Linda Mayoux

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Designing products and services for empowermentLinda Mayoux

  2. a client-led methodology which brings clients and financial service providers (FSPs) together as partners in developing empowering and financially sustainable products and services. Integrates: product design and market research client financial empowerment social performance management. What is FALS?

  3. Underlying win-win assumptions Sustainable FSPs Sustainable households Sustainable development Gender equity

  4. Key features • starts with client visions, aspirations and strategies • mainstreams analysis of intra-household relations and gender inequalities • clients keep their own individual diaries • upscaled mainly through peer learning • basis for ‘relational marketing’ of products • financially sustainable

  5. Tool 6: Financial Sustainability ‘win-win’ diamond Tool 2: Financial Opportunities and Challenges Circle Maps Tool 1: Wealth Creation and Empowerment Road Journey Tools Tool 5: Financial Planning ‘Multilane Highway’ Tool 3: Financial Management Challenge Action Tree Tool 4: Financial Flow Trees

  6. Financial mapping Empowerment/relationship mapping Market and value chain mapping Institutional mapping Tool 2: Financial and social resource mapping

  7. Cognitive map to show inputs and outputs Financial Management Challenge Action Tree Financial flow tree Tools 3 and 4:Trees

  8. Tool 5: Financial Planning multilane highway

  9. Bankers Win-win Men/women clients Tool 6: Financial sustainability win-win diamond

  10. FALS Stages • Stage 1: Preliminarymarketresearch and development of champions • Stage 2: Establishingthe Financial ActionLearningSystem • Stage 3: Sustainability and upscaling

  11. Peer training and upscaling • Aim for sustainability after 2 years • Integration of FALS into other activities • Voluntary peer training within social networks for exponential upscaling (including children) • Certification of core of proven community trainers for new areas paid by organisation/groups • Relational marketing for organisational expansion • Enables more focused response and role for FSP staff and ‘smart subsidies’

  12. GALS information system Group level recording Integration into SPM Organisational level Community level To donors Internal assessment and personal transformation of staff Individual client diaries

  13. From micro- to macro- • Gender Protocol for financial services • Skills and structures for a social movement for wealth creation and empowerment • Community-led action research for value chain development and advocacy • Linkages with banks and government for integration in decision-making, education and training of staff

  14. Rural Finance (search on gender) www.ruralfinance.org Genfinance website: www.genfinance.info Oxfam Novib’s WEMAN website www.wemanglobal.org Microfinance Gateway www.microfinancegateway.org/ QUESTIONS? Resources

More Related