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ADIDDAS. 体育营销. 课题小组成员 ``~~. 组员介绍 : 何西朗 . 余焕培 . 巫麟 . 张佳勤 . 郑泽鑫. 课题目录. [ 一 ] 初步介绍体育营销 [ 二 ]ADIDAS 的体育营销 [1]ADIDAS 与体育的历史渊源 [2]ADIDAS 体育营销的 4P [ 三 ]ADIDAS 体育营销的特色策略 [1] 创意广告 : 吸引你的眼球 [2] 魅力广告宣传 [3]35 周年系列 [4]08 北京奥运的无 限商机. [1] 引言 : 体育营销.

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Adiddas

ADIDDAS


Adiddas

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Adiddas

[]

[]ADIDAS

[1]ADIDAS

[2]ADIDAS4P

[]ADIDAS

[1]:

[2]

[3]35

[4]08


Adiddas

[1]:

:


2006 2008 adidas

:

20062008 ADIDAS


1 adidas 2 adidas 4p

[2]ADIDAS

1]ADIDAS2]ADIDAS4P


1 adidas

[1]ADIDAS

adidas[adidas]

adidas[adidasNBATMAC]

adidas[]

adidas[Jetconcept]


2 adidas 4p

[2]ADIDAS4P

ADIDAS


Adiddas


Adiddas


Adiddas

adidas www.adidas.com.cn

:

1

2

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ADIDAS

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(2)

(3) 35

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Adiddas

Adidas Superstar

35

http://www.adidas-hk.com/35th/main.htm


Adiddas

adidasSuperstar


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adidas Superstar1970

adidas Superstar

adidas Superstar


Adiddas

Superstar1Consortium Series 2Expression Series3Music Series4City Series5Anniversary SeriesNo.1 Adi DasslerNo.35Superstar


Adiddas

CONSORTIUM SERIES


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EXPRESSION SERIES


Adiddas

MUSIC SERIES


Adiddas

CITIES SERIES


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ANNIVERSARY SERIES


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(4) 08


Adiddas

20062008


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20062008

20082008.


Adiddas


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.


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ADIDAS

08


6 the end

6.THE END

:<<>>

WWW.ADIDAS.COM

http://www.adidas-hk.com/35th/main.htm


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