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Michelle A. McSweeney, PhD Co-host, Subtext Visiting Assistant Professor, Pratt Institute Adjunct Assistant Professor, CUNY Graduate Center Director Data Quality, Converseon.ai michelleamcsweeney.com michelleamcsweeney@gmail.com. Linguistics in the News August 22, 2019.
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Michelle A. McSweeney, PhDCo-host, SubtextVisiting Assistant Professor, Pratt InstituteAdjunct Assistant Professor, CUNY Graduate CenterDirector Data Quality, Converseon.aimichelleamcsweeney.commichelleamcsweeney@gmail.com
Linguistics in the NewsAugust 22, 2019 Anne CurzanUniversity of Michigan
“You can’t say ‘antecedent’ on NPR!" LSA Webinar on Media RelationsAug. 23, 2019 Geoff NunbergSchool of Information, UC Berkeleynunberg@berkeley.edu
What to ask • •Where is it going? • Science websites • Language websites • General magazines • Alumni magazines • University comms office • Podcasts/TV news/public radio etc.
What to ask • •Where is it going? • •Who’s reading it? Who’s editing it? • Language is not a beat! • •Why do they need or want this information/Why does it matter? • •What do they already know/believe? • •Why now? Any hook? Relevant point of entry? • •Fashioning the lede • •Tell me a story: the importance of anecdotes