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U.S. ARMY MWR 2005 LEISURE NEEDS SURVEY

U.S. ARMY MWR 2005 LEISURE NEEDS SURVEY. BRIEFING OUTLINE. OVERVIEW METHODOLOGY SURVEY PROCESS SURVEY ISSUES PRODUCTS. OVERVIEW. BACKGROUND. The Army MWR Leisure Needs Survey is centrally administered by the U.S. Army Community and Family Support Center (CFSC)

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U.S. ARMY MWR 2005 LEISURE NEEDS SURVEY

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  1. U.S. ARMY MWR 2005 LEISURE NEEDS SURVEY

  2. BRIEFING OUTLINE • OVERVIEW • METHODOLOGY • SURVEY PROCESS • SURVEY ISSUES • PRODUCTS

  3. OVERVIEW BACKGROUND • The Army MWR Leisure Needs Survey is centrally administered by the U.S. Army Community and Family Support Center (CFSC) • Conducted every three years since Executive Committee (EXCOM) of the Morale, Welfare and Recreation Board of Directors (MWRBOD) decision to centralize funding and administration in 1993 • Results of the Leisure Needs Survey intended to feed into the 5-year program planning cycle • Useful in daily operations planning and marketing planning • Meets requirements for needs assessments in AR 215-1 • Used to fulfill requirement for customer satisfaction data in the Installation Status Report (ISR III)

  4. OVERVIEW (Continued) OBJECTIVES • Determine the needs and opinions of active duty Soldiers and spouses, DA civilians, and retirees and their satisfaction with MWR programs and facilities • Identify positive Morale, Welfare, and Recreation efforts • Identify unmet needs and barriers to program and facility use • Develop recommendations for use at the Headquarters, Region, and installation levels to aid with strategic planning and marketing

  5. METHODOLOGY SAMPLING PROCEDURE • Approximately 93 installations • Random samples drawn for the following population groups at each installation: • Active duty Soldiers • Spouses of active duty Soldiers • Civilians (AF, NAF and contractor) • Retired military (CONUS only)

  6. METHODOLOGY (Continued) SURVEY CONTENT • Background information • Perceptions and ratings of post community and recreation programs/facilities • Current participation in recreational, child and youth, club, dining, and entertainment activities • Reasons for using or not using post recreation programs/facilities • Current participation in specific recreational activities • Use of, satisfaction with, and impact of Army Community Services • Local issues/concerns

  7. SURVEY PROCESS • IPOC promotes the survey and conducts briefings with key installation personnel • Survey packets mailed to installation point of contact (IPOC) and online survey is activated • IPOC distributes survey packets through installation mail/distribution • IPOC monitors paper survey completion process and collects completed surveys • IPOC monitors electronic survey completion via IPOC LNS Web site • IPOC returns completed paper surveys for scanning • Installation, IMA Region, and Army-wide electronic reports are generated and distributed • Regional staff and Army Headquarters staff briefed on the results

  8. SURVEY ISSUES KEYS TO SUCCESSFUL SURVEY ADMINISTRATION INCLUDE: • Command and installation support • Encouragement of participation to ensure accurate representation of the installation • Encouragement of honest responses so the installation can better serve all authorized patrons • Encouragement of timely response to ensure meaningful and complete results • Real-time replacement of respondents who are unavailable to complete the survey (e.g., deployed, PCS or TDY)

  9. PRODUCTS • Complete electronic report of installation results • Briefings of installation results • Roll-up reports of Region and Army-wide results • Briefing to Region and Headquarters personnel

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