1 / 1

No single medium delivers the impact of the BIG screen.

TRAVEL. REACH CONSUMERS WHO TRAVEL. No single medium delivers the impact of the BIG screen. Cinema advertising has the power to influence a receptive audience who travel frequently through its larger-than-life messaging platform and exceptional recall. Did you know that:.

janina
Download Presentation

No single medium delivers the impact of the BIG screen.

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. TRAVEL REACH CONSUMERS WHO TRAVEL No single medium delivers the impact of the BIG screen. Cinema advertising has the power to influence a receptive audience who travel frequently through its larger-than-life messaging platform and exceptional recall. Did you know that: • About 2 in 5 NCM frequent moviegoers take atleast one trip a year. • NCM moviegoers are 54% more likely to take 3+ domestic vacations each year. • NCM moviegoers are 35% more likely to take 3+ foreign vacations each year. 156 142 100 100 U.S. POPULATION NCM FREQUENT MOVIEGOERS U.S. POPULATION NCM FREQUENT MOVIEGOERS NCM frequent moviegoers are 56% more likely to spend $3,000+ on their domestic vacations compared to the average person. NCM frequent moviegoers are 42% more likely to spend $3,000+ on their foreign vacations compared to the average person. Source: 2005 MRI Doublebase

More Related