DOUBLE. Marketing Jeopardy. STEPS OF THE SALE. THE UTILITIES. DECISIONS, DECISIONS. ECONOMICS. MANAGEMENT. $200. $200. $200. $200. $200. $400. $400. $400. $400. $400. $600. $600. $600. $600. $600. $800. $800. $800. $800. $800. $1000. $1000. $1000. $1000.
STEPS OF THE SALE
Credit cards and credit plans make it easier for customers to buy things and also creates this type of utility
THE UTILITIES $400
Companies spend millions of dollars on ad campaigns to promote their products and create this type of utility
THE UTILITIES $600
Peter Piper Pizza combines pizza dough, sauce, cheese, and a variety of toppings to create pizzas. They are creating this type of utility.
THE UTILITIES DAILY DOUBLE
Pizza Hut says it will serve its Personal Pan Pizzas within 10 minutes of when ordered.
THE UTILITIES $1000
Ben and Jerry’s Ice Cream is made in Vermont, but shipped to thousands of stores across the country for consumers to enjoy. This creates what type of utility?
Purchasing Valentine candy for a special friend is what kind of buying motive?
DECISIONS, DECISIONS $400
Buying food and clothing because you need them is considered what type of buying motive?
DECISIONS, DECISIONS $600
Buying the same lunch at the cafeteria each day is considered this type of buying decision.
DECISIONS, DECISIONS $800
Uncertainty about making a buying decision is called
DECISIONS, DECISIONS DAILY DOUBLE
The type of decision when the customer has bought the product before, but not regularly.
The term that describes the situation where only one provider of a good or service exists, without competition.
The potential for a business to fail or lose money.
Socialism in its perfect form.
The most important characteristic of the Free Enterprise system.
The sequence of the business cycle.
STEPS OF THE SALE$200
Learning what the customer is looking for in a ggod or service in order to decide what to show them.
STEPS OF THE SALE $400
Getting the customer’s positive agreement to buy
STEPS OF THE SALE $600
Actually greeting the customer face-to-face
STEPS OF THE SALE $800
Learning why a customer is reluctant to buy, providing information to remove that uncertainty, and helping the customer make a satisfying buying decision.
STEPS OF THE SALE $1000
Suggesting that the customer buy additional merchandise or services to better enjoy the original purchase or save money.
Plans, organizes, and controls use of the company’s resources
Deciding what will be done and how it will be accomplished is part of __________.
Setting employee standards, evaluating performance, and solving problems.
Corporate mission statements are generally developed at this level of management.
Carries out the plans of middle management.