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INSYS 300 Search Engine Design Your Challenge: Something New/Better in Search Engine Design More documents Better indexing Better matching Better interface Better service for a niche market? Non-Engilsh Your Methodology? Interface Principles From the users viewpoint Formulation

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your challenge something new better in search engine design
Your Challenge:Something New/Better in Search Engine Design
  • More documents
  • Better indexing
  • Better matching
  • Better interface
  • Better service for a niche market?
  • Non-Engilsh

Your Methodology?

interface principles
Interface Principles
  • From the users viewpoint
    • Formulation
    • Action
    • Review
    • Refinement
  • http://www.dlib.org/dlib/january97/retrieval/01shneiderman.html
challenges of searching
Challenges of Searching
  • Scholarly literature
    • More structure in listings?
  • Medical literature
    • Quality of information
    • Comprehensible to the public
    • UMLS
  • News
    • Currency
    • Quality
labs google com
Labs.google.com
  • Google Sets
  • Google suggest
  • Google TV
  • Wireless
search engine business models
Search Engine Business Models
  • Google 2004:
    • $3B gross, $300M profit
  • Why are targeted ads effective
  • Try searching on “Bill Gates”, “IBM”
  • Clickthroughs
  • http://searchenginewatch.com/webmasters/article.php/2167941
how much of the web is non english
How Much of the Web is Non-English?
  • 2002
    • English 52%
    • Japanese 9%
    • German 6%
    • Chinese 5%
    • French 5%
    • Spanish 5%
    • Italian 4%
how is the internet paid for
How is the Internet Paid for?
  • Not like your telephone – don’t pay by usage
google as a competitor to microsoft
Google as a Competitor to Microsoft?
  • Search portal as a desktop
  • Grid searching
collaborative search
Collaborative Search
  • Competitive intelligence
social interaction and information systems
Social Interaction and Information Systems
  • Who are the stakeholders
    • User-centered design
    • Stakeholder design
  • How do these systems affect social systems and social interaction/social ?
    • Effects of the Cellphone or Internet on society
      • Search engines, e-commerce
    • Before that – effects of TV, telephone, telegraph, paperback books, printing,
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