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Shoos

Shoos. Paul Glorie, Koen Schaft, David Oldenburger | Klas Lila | Ondernemen. Sneaker Freak. Dancing Community. Business Idea. Sneakers ( exclusief ) Winkel Catalogus Nieuws Delen (met vrienden ) Nieuws Aankopen Promo’s. Unique Selling Points. Nichemarkt Weinig / geen concurrentie

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Shoos

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  1. Shoos Paul Glorie, Koen Schaft, David Oldenburger | Klas Lila | Ondernemen

  2. Sneaker Freak

  3. Dancing Community

  4. Business Idea Sneakers (exclusief) Winkel Catalogus Nieuws Delen(met vrienden) Nieuws Aankopen Promo’s

  5. Unique SellingPoints Nichemarkt Weinig/geenconcurrentie Weinigkosten Winwinwinvoorgebruiker/brands/retailers Schaalbaar/uitbreidbaar

  6. Market Research Concurrentie ShopSavvy Target group Nichemarkt Relatief jong (16-28) Gebruikt smartphone Sneaker Freaker (70.000 Active) Market Schoenenmarkt NL = 1.7 Miljard Euro 80% verkoop in fysieke winkel

  7. Marketing Plan • Reaching early adopters • Interactive Presentations • Events • Dance battles • Hip-Hop events • Later on • Social Media • User-generated promotion

  8. Schaalbaarheid • Reguliere schoenenmarkt • Promoties (brands, retailers) • Winkels • Locator • Catalogus (prijsvergelijker) • Browsen (uitgebreid) • QR Codes / NFC

  9. Verdienmodel • App: gratis indien… • Anders: € 2,39 • Inkomsten (overig) • MonthlyTheme • Shoe of the Week (push) • Promotional Offers

  10. Ontwikkeling • Eigen beheer • Geeninvesteerders • Inbreng partners: € 4000 • Tijdsbestek • 1ekwartaal: Ontwikkeling • 2ekwartaal: Release

  11. Financial Projections • Downloads • 8300 in 1e jaar • 60% betaald = 4980 gebruikers • Winst • 1e jaar: €3.306 • 2e jaar: €5.803 • 3e jaar: €13.132

  12. Break-Even

  13. Offer • Marktkennis & Promotie • Aandeel van 30%

  14. Vragen?

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