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A Business Proposal. New World Expeditions. Christopher Columbus. Mission Statement. “As Admiral of the expedition fleet, I pledge to channel our top resources in order to realize a single goal: Mastery of world trade. ” Christopher Columbus. All Other 28%. Portugal 22%. England 32%.

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A business proposal
A Business Proposal

New World Expeditions

Christopher Columbus


Mission statement
Mission Statement

“As Admiral of the expedition fleet, I pledge to channel our top resources in order to realize a single goal: Mastery of world trade.”

Christopher Columbus


World trade market share

All Other

28%

Portugal

22%

England

32%

Spain

18%

World Trade Market Share

Spanish trade less than one fifth of European total!


Proposed expedition to the indies
Proposed Expedition to the Indies

A new route to the Indies will bring:

  • More Trade

  • New Land

  • Increased Revenue


Proposed trade route
Proposed Trade Route

Current routes east and southeast are long, dangerous journeys to Cathay and the Indies

New route westward is shorter, safer, and unexploited by the English and Portuguese


Fleet organization

Christopher Columbus

Admiral

V.Y. Pinzón

Captain, Niña

M.A. Pinzón

Captain, Pinta

C. Columbus

Captain, Santa Maria

J. Niño

Master

M.A. Pinzón

Master

J. de la Cosa

Master

S.R. de Gama

Pilot

C.G. Xalmiento

Pilot

P. Niño

Pilot

Fleet Organization


Expedition schedule
Expedition Schedule

1491 1492 1493

Select Flagship

Outfit ships

Hire crews

Sail to Indies

Pick up gold

Sail back to Spain


Risks and safeguards
Risks and Safeguards

Potential Problems Solutions

Navigational Dangers New, more precise navigational aids

Weather Experienced officers

Pirates Trained military will accompany ships


Estimated budget
Estimated Budget

1491

1492

Ships 725,000 870,000

Personnel 350,000 480,000

Supplies 125,000 210,000

Weapons 50,000 90,000

Total 1,250,000 1,650,000

(In thousands of ducats)


Requested assistance
Requested Assistance

  • An investment of D1,000,000 (reimbursable from profits)

    - A royal charter for ship supplies

    - Royal contracts

  • Diplomatic papers to assist in potential negotiations


Estimated revenue

10

Proposed Route

9

8

Current

Route

7

(In millions of ducats)

6

5

4

3

2

1

0

1493

1495

1497

1499

Estimated Revenue


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