Summary. . Social networking sites provides a substantial advantage to effectively leverage a mentoring relationship The impacts of a networking site on a mentoring relationship depends on key attributes of the site including usage and site image An individual's ability to reach the right contacts can be expanded exponentially by joining into a mentor's connections Profile capabilities and advanced search options offered by social networking sites are a windfall for targeting specific at1147
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1. The Power of Synergy: Using Social Networking As a Vehicle for Mentoring
Suparna Roy, IBM
Linda Zimmer, IBM
4. Benefits of using Social Networking Sites for Mentoring
Social Networking sites are already popular among today’s emerging generation of employees. 72% of online 18-29 year olds use social networking websites 
Allow mentor and mentees to connect both within a professional and casual context.
Provide instant updates on new skills and interests
Offer an medium for conversation, real time learning exchanges.
A way to match people who want to find a career or business mentor; Fifty-five percent of respondents to a HR.com survey are using a professional networking site, such as LinkedIn to share best practices with colleagues. 
72% of online 18-29 year olds use social networking websites, significantly higher than the 40% of internet users ages 30 and up who use these sites. 72% of online 18-29 year olds use social networking websites, significantly higher than the 40% of internet users ages 30 and up who use these sites.
5. How Social Networking Sites Impact Career Movement
6. Study Methods and Materials Social Networks for the study were chosen based on popularity and relevance to professional social networking [2,3,4]
Value drivers related to Mentoring and added contribution to career enhancements
8. Conclusions Social networking sites have different attributes that can enhance a mentoring relationship.
Facebook is the top social networking site for mentoring due to it capabilities to search and link common interests within a network. Facebook outranks other sites for its sheer number of active participants and robust search facilities
LinkedIn’s professional focus makes it an ideal site for mentors to recommend and showcase their protégé’s skills and experience.
Using Facebook in conjunction with LinkedIn provides the perfect combination of social and professional networking capabilities that are available.
Social networking sites are a new frontier for developing informal ties that enable mentors to provide information, resources and connections that lead to increased career opportunities.
9. Questions ? Linda Zimmer, email@example.com
Suparna Roy, firstname.lastname@example.org
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