Creativity Across Cultures. February 2, 2005. Class Overview. Last week we considered the effect of organizational culture on creativity. This week we consider culture outside the organization by focusing on individualism vs. collectivism.
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Creativity Across Cultures
February 2, 2005
(Nonaka, et. al., 1985)
(Stasser, 1987; Nemeth, et al, 2001)
(Chatman & Barsade, 1995; Sutton & Hargadon, 1996)
Hypothesis 2: Collectivistic groups instructed to be creative will be more creative than individualistic groups instructed to be creative.
INDIVIDUALISM: Write 3 statements:
A. Describing yourself.
COLLECTIVISM: Write 3 statements