A brief introduction to
This presentation is the property of its rightful owner.
Sponsored Links
1 / 16

A brief introduction to Susie Lonie : Vodafone / Safaricom PowerPoint PPT Presentation


  • 186 Views
  • Uploaded on
  • Presentation posted in: General

A brief introduction to Susie Lonie : Vodafone / Safaricom. Empowering the Unbanked. M-PESA was designed to provide Financial Services for the many Kenyans without access to conventional banking. Originally a DFID co-funded pilot to make Finance more accessible.

Download Presentation

A brief introduction to Susie Lonie : Vodafone / Safaricom

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


M pesa introduction for safaricom agents

A brief introduction to

Susie Lonie : Vodafone / Safaricom


Empowering the unbanked

Empowering the Unbanked

  • M-PESA was designed to provide Financial Services for the many Kenyans without access to conventional banking

  • Originally a DFID co-funded pilot to make Finance more accessible

  • Business based upon high volumes of low value transactions


What is m pesa

What is M-PESA ?

  • Money transfer by SMS

  • Fast, Safe, and Easy to use

  • Available to anyone

    • no need for a bank account

    • no joining fee

    • no monthly charges

    • no minimum balance

  • Pay As You Go charging model


M pesa today

M-PESA today

  • Go to an M-PESA Agent to:

Buy M-PESA e-money

  • Deposit money your M-PESA account

    Sell M-PESA e-money

  • Withdraw your e-money as cash

  • send money to another by SMS instruction

  • buy Safaricom prepaid airtime


Launch proposition

Launch Proposition


Cash in cash out

Cash In / Cash Out

  • Local shops register as Cash In/ Out Agents

  • Currently over 360 Agents nationwide

    • many are Safaricom airtime dealers

    • others are petrol stations, supermarkets…

  • Agents have both cash & e-money floats

  • Network being extended to include banks


Registering for m pesa

Registering for M-PESA

Go to an Agent to register:

  • You may need a free “new . generation” SIM card*

  • Register your account

  • Send M-PESA an SMS

M-PESA will send you a new menu

* All SIMs since October are new generation


Buying m pesa value

Buying M-PESA value

Go to an Agent to buy M-PESA e-money

  • Agent uses his phone to send e-money to your M-PESA account

  • You both receive an SMS confirmation

  • You give him cash in return


Sending m pesa value

Sending M-PESA value

  • In your M-PESA menu pick “send money” & enter

    • Recipient phone number

    • How much you want to send

    • Your secret PIN

You both receive SMS confirmation of the transfer


Withdrawing cash

SMS Instruction

SMS Instruction

Withdraw cash

From Agent

Give cash

To customer

Transaction information

Withdrawing cash

CLIENT

Can I withdraw $10?

AGENT

Yes

MOBILE NETWORK

M-PESA

ACCOUNT MANAGER

M-PESA

ADMIN

AGENT

CLIENT A


How does m pesa work

How does M-PESA work ?

  • M-PESA is electronic value [e-money] backed by real money in a conventional bank account

  • Users can

    • buy e-money for cash

    • send it to others by SMS instruction

    • sell e-money in exchange for cash

  • Safaricom has the Trust Account with the real money

  • M-PESA records to whom that money belongs


Moving m pesa in the system

Moving M-PESA in the system

  • Agents buy M-PESA e-money for their store floats by depositing money into the M-PESA bank account

  • Clients buy it for Cash

M-PESA E-MONEY ACCOUNTS

AGENT 1

CLIENT A

$ 1,000

AGENT 2

CLIENT B

$ 1,000


Moving m pesa in the system1

M-PESA E-MONEY ACCOUNTS

NAIROBI AGENT

SUSIE

$ 1,000

MERU AGENT

MOTHER

$ 1,000

Moving M-PESA in the system

1. Susie buys $20 at Nairobi Agent

2. Susie sends it to Mother

3. Mother cashes $20 at Meru Agent

X X X X X

$ 980

$ 20

X X X X X

$ 20

$ 1,020


What does it cost

What does it cost ?

  • M-PESA is very competitively priced

  • A full tariff is available. Example charges are:

*whether subscribed to Safaricom or another network


Future m pesa services

Future M-PESA Services

Many other services are being developed

  • International Money Transfers with Citigroup

  • Salary Payments

  • Utility payments - rent, pension contributions etc

  • Merchant payments [in store]

  • Facilitating Microfinance and Banking services

  • Government Social Payments

  • Cash free “cash on delivery”


  • Login