Cayman Islands Product Update - PowerPoint PPT Presentation

Cayman islands product update l.jpg
Download
1 / 65

Cayman Islands Product Update. Third Quarter 2008. Agenda. Accommodation Update Current Room Stock Occupancy Statistics New Developments Product Enhancement & Development Product Initiatives New Product Offerings National Trust Update Camana Bay Update Restaurants

I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.

Download Presentation

Cayman Islands Product Update

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


Cayman islands product update l.jpg

Cayman Islands Product Update

Third Quarter 2008


Agenda l.jpg

Agenda

Accommodation Update

  • Current Room Stock

  • Occupancy Statistics

  • New Developments

    Product Enhancement & Development

  • Product Initiatives

  • New Product Offerings

  • National Trust Update

  • Camana Bay Update

  • Restaurants

  • Sister Islands Update

  • Events


Accommodation update l.jpg

ACCOMMODATION UPDATE


Current room stock gcm cyb lyb l.jpg

Current Room Stock*GCM, CYB, LYB

  • Based on available bedrooms, as of July 29th 2008


Occupancy statistics gcm cyb lyb l.jpg

Occupancy StatisticsGCM, CYB, LYB


New developments l.jpg

New Developments


Watercolours l.jpg

Watercolours

  • Location: Beach Club Colony site

  • 40 units, 133 bedrooms

  • 6 stories high with a basement parking garage

  • A pool with pool bar, two gazebos, and a conference room are also proposed.

Grand Cayman Beach Suites

Buckingham Square

Beach Club Colony


Watercolours cont l.jpg

Watercolours cont.


Island resort and residence l.jpg

Island Resort and Residence

  • Construction has begun

  • 89 unit Condohotel with a total of 229 bedrooms

  • Located in East End

  • Anticipated "start-to-finish" schedule of about 28 months


Island resort and residence11 l.jpg

Island Resort and Residence

Reef Resort

Location of Island Resort & Residences


Island resort and residence12 l.jpg

Island Resort and Residence


Ritz carlton deckhouses l.jpg

Ritz Carlton- DeckHouses

  • New project aimed at those who seek larger spreads with a feel of private island living.

  • Whole ownership in 19 five-bedroom, five-bath single-family homes in a gated community, ranging from $3.5 – $8.7 million

  • 6,300 square feet spread across three levels with a private infinity pool, wrap-around deck and an attached boathouse.

  • Also a one-bedroom, one-bath guest cottage is also on each property.

  • “Endless Service” offered from Ritz - collection of personalized services, from interior design and boat rentals to personal butlers.


Slide14 l.jpg

Ritz Carlton- DeckHouses


Ritz carlton deckhouses15 l.jpg

Ritz Carlton- DeckHouses

  • Second phase of the development - Secret Harbour (adjacent to DeckHouses)

  • Being designed but plans are for 120 condos comprised of 1,2 and 3 bedrooms

  • Starting at pre-construction prices of US$650,000

  • Other future phases include:

    • Yacht marina with more condos, restaurants, bars, and shops


Product enhancement developement l.jpg

PRODUCT ENHANCEMENT & DEVELOPEMENT


Product initiatives l.jpg

Product Initiatives


Voluntourism program l.jpg

Voluntourism Program


Slide19 l.jpg

  • Voluntourism Definition: A seamlessly integrated combination of voluntary service to a destination and the best, traditional elements of travel — arts, culture, geography, and history — in that destination.

  • Focus: Sustainability

  • Opportunity to partner with tourism stakeholders through e-marketing and promotion.

  • CIDoT will provide advice and marketing to those industry partners interested in this service

  • Matchmaking opportunity to introduce Voluntourism to other organizations.


Slide20 l.jpg

Where we are:

  • Industry partners have been approached and are onboard. Many of them already having multiple Voluntourism opportunities.

  • Include:

    • National Trust Projects/Programmes eg. Blue Iguana and Mission House

    • National Events –e.g. Pirates Week Office – assisting with functions/painting, building sets

    • Chamber of Commerce – Island wide clean up

    • Public Libraries – reading to children, summer events  

  • Creative complete

  • Immigration Implications clarified

  • Currently encouraging Hotels to come onboard through CITA


Slide21 l.jpg

Next Steps

  • Approval of final layout and website design

  • Industry partners to submit details for website

  • LIVE Online – Sept 2008

  • Advertising & Promotional activities

  • E-marketing campaign

  • Awareness campaign


Slide22 l.jpg

RITZ CARLTON -BLUE IGUANA RECOVERY PROGRAM

  • Fridays in August

  • Adult USD$70, Child USD$55

  • Guests briefed by an Ambassadors of the Environment on the plight of the 25-pound “blue dragons” and collect fresh food necessary for preparing them for release into the wild.

  • At the Queen Elizabeth II Botanic Park, you will feed iguanas from babies to breeding pairs and serve as a spotter in the park to map the location of roaming blues using binoculars and GPS tracking.


Cayman islands environmental programme for the tourism sector cepts l.jpg

Cayman Islands Environmental Programme for the Tourism Sector (CEPTS)


Cepts l.jpg

CEPTS

  • Promoting sustainable tourism through best practices; public-private sector partnership for improved environmental performance in the CI tourism sector.

  • Phase I

    • conducting environmental audits

    • establishing environmental management systems

    • Guiding piloted properties through Green Globe certification and exploring possibilities of destination certification for Little Cayman

  • 7 pilot properties

    • Southern Cross Club (LYC)

    • Little Cayman Beach Resort (LYC)

    • Pirates Point Resort (LYC)

    • Cobalt Coast (GCM)

    • Compass Point (GCM)

    • Sunshine Suites (GCM)

    • Botanic Park (GCM)


Cepts25 l.jpg

CEPTS

  • Phase 2

    • review of the existing development control and site design regulations with a view to incorporating environmental policies

    • pilot EMS project for tourist attractions

    • developing a work plan for destination certification for Little Cayman.

      Later Phases will include establishing EMS in other tourism-related sectors/businesses, such as restaurants, tour operators and watersports operators.


Slide26 l.jpg

Personal Responsibility In Delivering Excellence


Slide27 l.jpg

  • National Customer Service Standard, Inspection and Training Program

  • Initiated by the MoT & DoT in an effort to help raise the level and consistency of customer service delivery

  • The program consists of developing, implementing and monitoring national customer service (behavioural and quality) standards and training within each of our tourism sectors for our industry partners


Slide28 l.jpg

Milestones

  • “Top 10 Promises” (behavioural standards) established

  • Promises (multi-sector behavioural standards) benchmark measurement completed

    • Accommodation sector quality standards established, measurement and benchmark results completed & presented to sector

    • Accommodation sector Standards of Performance Manuals developed

    • Quality standards checklist for Attraction sector agreed by sector representatives

    • Cayman Airways:

      • Cayman Airways quality standards measurement and benchmark results completed / results presented to CAL

      • Cayman Airways Standards of Performance Manuals developed

      • Cayman Airways Practices (on the job coaching component) completed

    • PRIDE Collateral developed including:

      • PRIDE informational and promotional materials

      • PRIDE Video produced and being utilized in workshops

      • The “Know Your Cayman Islands Book” was developed as a tool to educate our hospitality ambassadors of the rich history, heritage & culture of the Cayman Islands


Slide29 l.jpg

Training

  • Selected, trained and certified 11 talented local trainers to assure the sustainability of our Promises workshops in customer service excellence.

  • Thus far conducted 56 workshops (Promises, Leading the Promises & Foundations) training and motivating more than 850 participants

    Next Steps

  • Launch of the PRIDE web site-let

  • Assessments (Mystery Shopping)

  • Distribute Accommodation sector Standards of Performance Manuals & begin Practices coaching

  • Facilitate workshops on Cayman Brac & Little Cayman

  • Develop Attractions sector Standards of Performance Manuals


Mot tourism scholarship programme l.jpg

MOT Tourism Scholarship Programme

  • Represents the Government’s effort to facilitate more Caymanian involvement in the tourism industry, particularly at the managerial level.

  • Designed for students who demonstrate strong evidence of their desire and intent to pursue Bachelors or Masters Degrees for tourism or tourism related disciplines.

  • Since its inception twelve years ago, sixty-nine students have benefited from the Program.

  • Approximately 60% have completed their studies, and have secured employment within the private and public sectors.

  • 2008 MOT Scholars will be studying culinary management, graphic design, marketing management, entertainment business, event management, flight training, and hospitality and tourism management.


Mot apprenticeship training program l.jpg

MOT Apprenticeship Training Program

Developed as a mechanism to generate a greater supply of highly qualified Caymanian workforce who will raise the level of professional competency within the tourism workforce, bring distinct cultural flavour to the local tourism product and services, and give much needed stability to the industry


Mot apprenticeship training program33 l.jpg

MOT Apprenticeship Training Program

  • Designed to provide apprentices with the technical skills and work experience necessary to succeed in today’s fast-paced tourism and hospitality industry.

  • Upon successful completion Apprentices will receive:

    • The regionally recognised CaribCert certification within their core areas of concentration

    • Certificate of recognition from the Minister of Tourism

    • Certificate in Hospitality Studies


Mot apprenticeship training program34 l.jpg

MOT Apprenticeship Training Program

  • The pilot year started with 20 Apprentices

  • Sixteen will graduate in September

  • 40 Apprentices will train in 2008 - 2009


New product offerings l.jpg

New Product Offerings


The north sound club wb l.jpg

The North Sound Club – WB

  • Caymans only 18-hole Championship Golf Course

  • Formerly - The Links Golf Club; purchased by Ritz Carlton

  • Located on SafeHaven Drive just east of the bypass behind the Ritz-Carlton

  • Rates are seasonal

  • North Sound Club Resident and non-resident club memberships available

  • Club offers a pro shop & open air bar with large screen TVs and a relaxed atmosphere for pre or post-play lounging.

  • 345 947- GOLF (4653) or golfpro@northsoundclub.com


Slide39 l.jpg

The North Sound Club – WB

Details:

18 holes Par 716,605 yards USGA Course Rating: 75.1Greens Average 5,000 Sq Ft Area

Events: Host of the Annual Caribbean Amateur Golf Championship August 3-10


Cayman islands national museum gt l.jpg

Cayman Islands National Museum - GT

  • Soft opening in November when the building will open for tours

  • Formal opening slated for early 2009.

  • Museum Gift Shop closed as of June, operate from the site of the historic old post office

  • Gift shop will re–open in its newly refurbished quarters at the Museum in November 2008


Cayman islands national museum gt42 l.jpg

Cayman Islands National Museum - GT

  • Gift shop will introduce new line of souvenir merchandise when the re–opened.

  • Will offer everything from Caymanite to crystal, paintings, prints, puzzles and more.

  • Will remain the sole authorised distributor for CI flags and Coat of Arms plaques, as well as the flag of the United Kingdom. 

  • As part of its new look, Gift Shop will be more reminiscent of an old time general store

  • Shop hours are Mondays through Fridays, 9 to 5 pm.


Miss lassie s house l.jpg

Miss Lassie’s House

  • Govt has acquired a key symbol of Caymanian culture – the home of the late Gladwyn ’Miss Lassie’ Bush.

  • Classic old-time wattle-and-daub Caymanian cottage

  • Miss Lassie, a prominent Caymanian visionary intuitive artist, lived there her entire life, painting on the walls, windows and doors of the building, as well as on canvas.

  • Cottage will be renovated and used as a visitors’ centre


Cayman traditional arts cta wb l.jpg

Cayman Traditional Arts (CTA) - WB

  • CTA’s new home – Nurse Leila’s House; Leased from the National Trust

  • Nurse Leila was one of the first qualified nurses in CI. Successfully delivered over 1000 babies.

  • The house is over 100 years old, was moved to current location in 1917 after having been damaged by a hurricane.


National trust update l.jpg

National Trust Update


National trust update46 l.jpg

National Trust Update

Recent purchases:

  • Additional 173 acres in the Mastic Reserve

  • Uncle Sammy’s Pond (3.5 acre property in WB); will be developed to include parking, boardwalks, signage and birdwatching facilities

  • Additional 0.41 of an acre at the Governor Gore Bird Sanctuary. The facilities will be expanded.

  • Entered a purchase agreement for 3 acres of land at the southern trailhead of Mastic Trail. Purchase will allow for permanent visitor facilities at the trail including parking, signage and eventually bathroom facilities.


National trust update47 l.jpg

National Trust Update

  • Completed exterior repairs and painting to Historic Eldemire House in Cayman Brac

  • Nurse Leila’s House, Fort George, Watler Cemetery and Jackson Wall historic sites - Specialist consultant employed to advise appropriate repairs and improvements.

  • Nurse Leila’s House - Picket fencing erected and made site improvements.

  • Savannah Schoolhouse - repairs carried out with a view to offering more frequent visitation.


National trust update48 l.jpg

National Trust Update

  • Designed, produced and placed directional signage for Trust properties on GCM with the assistance of the DOT.

    Blue Iguana Captive Breeding Facility Improvements:

  • Introduction of solar power

  • New signage

  • Daily tours

  • Tickets may now be purchased upon entry to the park; replacing the pre-booking system previously employed.

  • Tours for the Summer: Mon-Sat at 11am.


National trust update49 l.jpg

National Trust Update

  • Major improvements to GT Visitor Centre; expanded opening hours to include Saturday. Hours are 9-5:30 Mon-Fri & 9am-1pm Saturday.

  • Little Cayman Visitor Centre - Completed wheelchair ramp and improvements to landscaping

  • New brochures produced for Mastic Trail & Mission House (with the assistance of the DOT) - distributed in major hotels and condos.


National trust future plans l.jpg

National Trust Future Plans

  • Enhancements to the Mission House site to accommodate events such as weddings and conference dinners

  • Introduction of a full range of Blue Iguana merchandise

  • Development of a permanent Mastic Trailhead

  • Improvements to the visitor experience at Fort George

  • Repairs and improvements to the Little Cayman Visitor Centre.


Camana bay update l.jpg

Camana Bay Update


Abacus now open l.jpg

Abacus – Now Open

  • Abacus is the first restaurant to open in the new prestigious Camana Bay development.

  • Open for lunch and dinner (except Sundays)

  • Fresh and contemporary menu

  • (345) 623 8282 for reservations.


Caf del sol now open l.jpg

Café Del Sol – Now Open


Slide56 l.jpg

Lounge area with internet access

Coffee shop opens up on to Books and Books


Restaurants l.jpg

Restaurants


Caf del sol gt l.jpg

Café Del Sol - GT

  • Cafe del Sol- Baristas; 3rd location

  • Located at Aqua World Duty Free Mall(between Harley Davidson& The Blue Iguana); GT

  • Tel: (345) 943-3322


Driftwood bar lounge ns l.jpg

DriftWood Bar & Lounge - NS

  • Officially closed

  • Sold last summer

  • Established for over 45 years

  • Known for its affordable beer, family atmosphere and Durty Reid’s delicious barbeque on Sundays

Above: Pre-Ivan image


Sister islands update l.jpg

Sister Islands Update


Brac open air market l.jpg

Brac Open Air Market

  • Coming in Nov/Dec 2008

  • Location: Next to CYB Water Authority (West End)

  • Date: Every Saturday 10am till dusk

  • Sales:

    • New and used items

    • Crafts

    • Gifts

    • Plants

    • Vegetables

    • Food


Events l.jpg

Events


Nickelodeon family cruise l.jpg

Nickelodeon Family Cruise

  • August 13th 2008

  • Welcome Event planned at the Royal Watler Terminal

    Activities will include:

  • Cultural Displays

    • Rope making

    • Thatch weaving

    • Gig demonstrations

    • Local produce

    • Local art and crafts

  • Local Music

    • Old time Kitchen Band

    • Local band

  • Samplings

    • Tortuga Rum Cake

    • Locally made ice-cream


Nickelodeon family cruise64 l.jpg

Nickelodeon Family Cruise

  • The Dept of Tourism also plans to take this opportunity to re-energize the “Welcome Back” cruise program.

  • The Welcome Back programmes’ specific marketing objectives include, among others:

    • Support and enhance the further development of cruise tourism which will continue to stimulate the local economy

    • To work with all stakeholders, organizations and individuals to improve the quality of the cruise product and services offered to visitors and improve the quality of visitor experiences in the Cayman Islands.

    • To develop and implement strategies that effectively converts cruise passengers to long stay visitors.


Thank you l.jpg

Thank You!


  • Login