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Aviation Industry vs. Your Careers

“Give Wings to your dreams” (Quote from Internships at IATA). Aviation Industry vs. Your Careers. Lecturer : Edwin C.M. Lee Air Macau Co., Ltd. edwinlee@airmacau.com.mo 28 December 2004. Lecture Outline. 1. A suggested Four-year warp-up Programme for Chang Jung Students

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Aviation Industry vs. Your Careers

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  1. “Give Wings to your dreams” (Quote from Internships at IATA) Aviation Industryvs. Your Careers Lecturer : Edwin C.M. Lee Air Macau Co., Ltd. edwinlee@airmacau.com.mo 28 December 2004

  2. Lecture Outline 1. A suggested Four-year warp-up Programme for Chang Jung Students 2. Airline Industry Environments 3. Your Challenges Ahead 4. How to Achieve Your Personal Goals in Your Career Life 5. Conclusion

  3. Self-introduction Previous Positions in Airline Industry • May 1974 Joined Cathay Pacific as Traffic Officer • May 1990 - Jun.1996 GM of Dragonair GSA in Taiwan • Jul. 1996 – Jan. 1999 Area Manager of Dragonair in Taiwan

  4. Self-introduction Previous Positions in Airlines Industry • Feb. 1999 – Oct. 2000 President, TransAsia Airways Co., Ltd. • Oct. 2000 – Mar. 2002 GM of American Airline GSA in Taiwan • Mar. 2002 - present GM of Air Macau in Taiwan Deputy Vice President, Commerical Air Macau Company Limited

  5. The Programme to Chang Jung Students - A Four-Year Wrap-Up Programme A. Learning Objectives B. Contents of the Programme

  6. A. Learning Objectives • 對航空公司營運管理的架構有一定程度的認識 ; • 完成航空公司地勤人員基礎訓練課程 (航空公司基礎票務、訂位與控位、機場服務及貨運業務與服務) ; • 改善並強化學生求知及學習方法至少三次 TOM (Total Quality Management)研討會模式作Case Study ;

  7. A. Learning Objectives • 增加學生計畫分析及組織能力 ; • 培養學生再進修或求職技巧及正確的工作價值觀 ; • 認識領導統御。

  8. B. Contents of the Programme • 課程Overview 及自我介紹 • 航空產業之組織架構簡析 3. 航空公司之基礎票務 4. 航空公司之訂位與控位及電子商務的展望

  9. B. Contents of the Programme • 航空公司之機場地勤服務及貨運服務 • 航空公司之人力資源管理 • 航空貨運之現況與展望 • 完成一份航空公司之年度行銷計畫

  10. 2. Airline Industry Environments • Air industry lost USD35 billion during 2001-2004 • Passenger numbers are recorded levels at 1.8 billion, a 14% growth vs. 2003 • IATA forecasts a 6% growth per year for 2004-2008

  11. Simplifying the business 100% e-ticketing by 2007 Common use self-service Kiosk for check-in Radio frequency identification for baggage management

  12. Safety Tragically 663 people lost their lives in over 1.6 billion passengers. Similar number to 1945 the industry carried only 9 million passengers. • Cost Efficiency Value chain on partners Technology Fuel

  13. The Induction Programme To integrate a new employee into the business so that he/she begins to make a contribution at the earliest possible time. To help the new comer who have difficulty in adjusting to the physical, social and psychological demand of the new job or organization. The Induction Training is regarded merely as an initial part of staff training and development efforts aiming at a more stable motivated and professional work force.

  14. Two Main Parts of The Induction Programme 1. Introduction to the organization and its activities. 2. Initial training for the specific job.

  15. 4. Purpose of Training and Self-Renewal Purpose of Training Skill Knowledge Attitude

  16. Skills • PC and IT related • Language • Planning and Organizing • Communication and Presentation • People • Common sense • Technical • Logistic Thinking and Judgment • Literature and Art • Health Management Knowledge

  17. Value • Self-Discipline. • Take long term view. • People is our most valuable asset. • Be fair to us as well as to others. • We are conservative but proactive, positive and creative. What I Learned From “Swire”

  18. 5. Conclusions • Winning Markets Through Strategic Planning There are five types of people : 1) Those who make things happen ; 2) Those who think they make things happen ; 3) Those who watch things happen ; 4) Those who wonder what happened ; 5) Those that did not know that anything had happened.

  19. Your Career Challenges Five Golden Rules for a Successful Career Employee in 21th Century

  20. Five Golden Rules for a Successful Career Employee in 21th Century 1. Do Your Home Work Chance favors the prepared mind. 2. Work Hard, Play Hard It is impossible to be successful at anything doing it part-time.

  21. Five Golden Rules for a Successful Career Employee in 21th Century 3. Reach for the Sky ( at least once ) Aiming high, it is funny thing about life; if you refuse to accept any thing but the best, you very often get it. 4. Use Your Time Wisely Everyone has the same twenty-four hours in a day; it is what you do with them counts.

  22. Five Golden Rules for a Successful Career Employee in 21th Century 5. Make the Most of Luck Breaks Luck is what happens when preparation meets opportunity.

  23. Thank You ! ~ Q & A ~

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