1 / 26

Assisted Technology Sub-Group Meeting “Reaching the unreachable” Ian Wiebkin - Kirklees Council

Assisted Technology Sub-Group Meeting “Reaching the unreachable” Ian Wiebkin - Kirklees Council 12 th June 2009. Our History. Formally the DigiTV National Project – sponsored by DCLG Now fully owned and managed by Kirklees Council, run on a not-for-profit basis

iokina
Download Presentation

Assisted Technology Sub-Group Meeting “Reaching the unreachable” Ian Wiebkin - Kirklees Council

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Assisted Technology Sub-Group Meeting “Reaching the unreachable” Ian Wiebkin - Kirklees Council 12th June 2009

  2. Our History • Formally the DigiTV National Project – sponsored by DCLG • Now fully owned and managed by Kirklees Council, run on a not-for-profit basis • DigiTV Starter Kit – ‘microsite’, static content, images, forms and questionnaires • 3 Channels: • Digital Television (SKY, Virgin Media, Freeview with modem) • Mobile Phones • Kiosks • Games consoles • 83 LA’s, HA’s and other public sector organisations engaged to date • Full business case – and ability to provide a ‘joined up’ service

  3. Our Brands Our customer (B2B) facing brand Our consumer (B2C) facing brands:

  4. The DigiTV Audience • There is a clearly defined audience for DigiTV: • Digitally and socially excluded, with a focus on the C2, D and E demographic • The elderly • Disabled people • Patients with long term conditions and the ‘worried well’ • Evidence suggests that these people are the highest users of public services, the most expensive to service and the most difficult to reach Results from recent Microsoft & Ofcom surveys: • 30% Of current OAPs and “Baby Boomer” Generation are computer illiterate • 97% Of households have a television – which will have to become digital by 2012 • 52% of non EMG households and 63% of EMG households already have TV capable of accessing Looking Local • 90% of the adult population owns a mobile phone

  5. How Does It Work? User in a PCT DigiTV Starter Kit CMS

  6. How Does It Work? User in a PCT SKY, Virgin Media, connected Freeview, IPTV etc DigiTV Starter Kit CMS mobile kiosk

  7. How Does It Work? User in a PCT SKY, Virgin Media, connected Freeview, IPTV etc GP Appts & Rpt Scripts DigiTV Starter Kit CMS NHS Choices mobile kiosk

  8. How Does It Work? User in a PCT SKY, Virgin Media, connected Freeview, IPTV etc GP Appts & Rpt Scripts DigiTV Starter Kit CMS NHS Choices mobile kiosk Your Systems e.g. CRM

  9. Live service - TV

  10. Carol’s Story

  11. Carol’s Story – The Reading Circle

  12. GP Appts & Repeat prescriptions GP Appointments

  13. GP Appts & Repeat prescriptions Repeat Prescriptions

  14. GP Appts & Repeat prescriptions NHS Choices

  15. GP Appts & Repeat prescriptions Real Time Bus Information

  16. Looking Local - Mobile • Text your postcode to 07786 203957

  17. Telehealth & Telecare via TV and Mobile • Technology to help prolong independent living • Older citizens and those with long term illnesses • 2 projects: • TSB –Tunstall, DigiTV, Housing21, Fold & Sheffield University • EU – T-Seniority (Spain) • Community based care • Two way video conferencing and live video streaming • Picture sharing • Event booking • Calendar • Integration with health and care devices in the home • TeleMedCare & Tunstall • General and personalised health information • Requirement for a broadband connected device – connected to TV

  18. Nintendo Wii

  19. Nintendo Wii

  20. Nintendo Wii

  21. Nintendo Wii

  22. Nintendo Wii

  23. Will Older People Like The Wii? “Elderly ‘addicted’ to Nintendo Wii at care home” Daily Telegraph

  24. Will Older People Like The Wii? “Wii are getting fitter: Retirement home install computer game to keep residents trim” Daily Mail

  25. Will Older People Like The Wii? “OAPs use a Wii to keep fit” AOL News “Care home OAPs think Wii is a knockout” The Shields Gazette

  26. Ian Wiebkin Technical Manager email: ian.wiebkin@digitv.gov.uk tel: 07981 520981 web: www.lookinglocal.gov.uk/site tv preview: www.lookinglocal.gov.uk/lookinglocal mobile service: text your postcode to 07786 203957

More Related