What you can learn by joining a digital marketing training institute?

1. What you can learn by joining a digital marketing training institute? Presented by: One India Training Academy

2. If you want to become the best Digital Marketing, you need to take up the course from a good digital marketing training institute in Kolkata where you can practice live projects under the supervision of highly experienced trainers and know the tricks of the Digital Marketing . • SEO(Search Engine Optimization) • SMM(Social Media Marketing ) • PPC(Pay-Per Click ) • Email Campaign • Mobile Marketing

3. SearchEngineOptimization(SEO) • SEO stands for “Search Engine Optimization.” techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine (SERP) — including Google, Bing, Yahoo and other search engines. • Tips of Optimization: • Create a sweet title-tag for every single page of your website. • Find keywords that will work for you. • Keep a URL address brief, descriptive and relevant. • Use meta-description to present your brand better. • Make sure that your website is mobile friendly

4. Socila Media Marketing(SMM) Social media marketing (SMM) refers to techniques that target social media platform (Facebook,Twitter,Instgram etc.)to spread brand awareness or promote which you want. Social media marketing campaigns usually center around: Goals: Define the outcomes of your efforts and how you’ll measure them. Target Audiences: Research and profile your ideal customer. Content Mix: Create social media programming based on recurring content archetypes. Channels: Choose the best of the available social networks you want to dedicate your time to and what you’ll use them for. Process: Set up the infrastructure and tools to execute your strategy efficiently. Strengthen Your Connection with your Target Audiences

5. Pay- Per Click(PPC) PPC gets you measurable results fast, but that speed will come at a price. PPC, pay per click, means that you’re essentially paying for every click that comes through to your website.PPC paid marketing works well and instantly for traffic growth and sales optimization. • Tips of PPC: • Choose the Right Bid Strategy • Show Ads at the Right Time • Target Locations Carefully • Optimize Bids to Achieve the Best Ad Position • Build a Negative Keyword List

6. Email Campaign An Email Campaign is a series of emails a business uses to communicate with current and potential client. These are used to persuade clients to engage with the Organization. • Tips of Email Campaign: • Start building an email marketing list of customers • Email registration on your website • Start a Marketing Newsletter • Improve awareness of your email marketing list • Send quality marketing emails • Clean-up your email marketing list from time to time

7. Mobile Marketing Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smart phones, tablets, and/or other mobile devices, via websites, email, SMS and MMS, social media, and apps. • Tips of Mobile Marketing: • SMS Marketing • MMS Marketing • Mobile Web-Based Marketing • Proximity Marketing • Location-based Marketing (GPS Marketing) • Mobile-Adapted Advertising Strategies

8. Contact Us One India Training Academy Address: 188/85 Prince Anwar Shah Road. Kolkata- 700045 Phone No. +91-8910922063 Website: http://www.trainingcourseskolkata.com/