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STARTING PROGRAM DEVELOPMENT. ©2006 William Holmes Program Development University of Massachusetts at Boston. OVERVIEW OF STARTUP. Seeking Development Opportunities Contracting and Agreement for Development Determining Readiness for Development Establishing Collaborative Networks.

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Starting program development l.jpg

STARTINGPROGRAM DEVELOPMENT

©2006 William Holmes

Program Development

University of Massachusetts at Boston


Overview of startup l.jpg

OVERVIEW OF STARTUP

  • Seeking Development Opportunities

  • Contracting and Agreement for Development

  • Determining Readiness for Development

  • Establishing Collaborative Networks


Seeking opportunities l.jpg

SEEKING OPPORTUNITIES

  • External

  • Independent

  • Internal


Word of mouth advantages l.jpg

WORD OF MOUTH:ADVANTAGES

  • High impact

  • High trust

  • Reflects performance

  • Very effective

  • Frequent results


Word of mouth disadvantages l.jpg

WORD OF MOUTH:DISADVANTAGES

  • Serendipitous

  • Chancy

  • Can be negative

  • More reflects most recent

  • May be based on that which you have no control


Networking advantages l.jpg

NETWORKING:ADVANTAGES

  • Uses existing relationships

  • Develops new skills

  • More enjoyable

  • Benefits own network


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NETWORKING:DISADVANTAGES

  • Can be slow process

  • Restricted to own network

  • Can be seen as manipulative


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PRIOR EMPLOYERS:ADVANTAGES

  • Uses existing relationship

  • Work may have begun

  • Knowledge of organization

  • Less gap between employer and consultant


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PRIOR EMPLOYERS:DISADVANTAGES

  • Limited in number

  • Can create dependencies

  • Affected by unresolved issues


Web sites advantages l.jpg

WEB SITES:ADVANTAGES

  • Expected by technologically oriented

  • Available to whole world

  • Easily updated

  • Built-in solicitation


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WEB SITES:DISADVANTAGES

  • Others initiate contact

  • Expensive initial development

  • Needs maintenance

  • Limited to internet access


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PRINTED MATERIALS:ADVANTAGES

  • Proactive contact

  • Controlled Content

  • Known medium

  • Widely distributable


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PRINTED MATERIALS:DISADVANTAGES

  • Expensive

  • Much waste

  • Difficult to distribute

  • Less frequently used

  • Difficult to update


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REQUEST FOR PROPOSALS:ADVANTAGES

  • Interest already high

  • Desire for work high

  • Expectations clear

  • Identification easy


Request for proposals disadvantages l.jpg

REQUEST FOR PROPOSALS:DISADVANTAGES

  • Time-consuming proposals

  • Competition

  • Opportunity costs

  • Fixed costs

  • Proposal may be used without compensation


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MEDIA VISIBILITY:ADVANTAGES

  • Publications used

  • Presentations heard

  • Interviews noticed

  • Emotional rewards

  • Financial rewards


Media visibility disadvantages l.jpg

MEDIA VISIBILITY:DISADVANTAGES

  • Requires writing skills

  • Requires speaking skills

  • Requires extensive investment

  • Delay between media exposure and results


Contract agencies advantages l.jpg

CONTRACT AGENCIES:ADVANTAGES

  • They do soliciting

  • Provides stability

  • Allows on work on side

  • Existing infrastructure


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CONTRACT AGENCIES:DISADVANTAGES

  • Lower pay

  • Less flexibility in work

  • Less control over work

  • Less visibility for you


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CONTACT TIPS

  • Learn about organization and program

  • Share what you’ve done

  • Share results of your successes

  • Maintain visibility in organization

  • Obtain a mentor or sponsor

  • Encourage word of mouth

  • Meet informally with people


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MEETING WITH CLIENTS

  • Is there work to be done?

  • Can you work together?

  • Does the client have sufficient power and resources?

  • What is presenting problem?

  • Is there an underlying problem?

  • Is there readiness for change?


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ESTABLISHING READINESS FOR CHANGE: 1

  • Has there been prior efforts at change?

  • How do people feel about presenting problem?

  • Have people expressed desire for change?

  • Has the problem had broader consequences?


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ESTABLISHING READINESS FOR CHANGE: 2

  • What resources are available for project?

  • What is fit of mission and activity?

  • How long has problem existed

  • Why change desired now?


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HOW WOULDYOU IDENTIFY AN OPPORTUNITY FOR DEVELOPMENT?


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