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Market Monitoring Unit. TAFE Business Development Managers Network Conference ‘Entrepreneurship and Partnerships’ The Role of the Market Monitoring Unit Thursday 26 September 2013. Contents. Rationale and Role Operating Context Market Analysis Market Intelligence Questions.

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Market monitoring unit

Market Monitoring Unit

TAFE Business Development Managers Network Conference

‘Entrepreneurship and Partnerships’

The Role of the Market Monitoring Unit

Thursday 26 September 2013


Contents

Contents

  • Rationale and Role

  • Operating Context

  • Market Analysis

  • Market Intelligence

  • Questions


Mmu rationale and role

MMU Rationale and Role

  • To monitor the efficiency, quality and competitiveness of the government subsidised VET market in Victoria

  • Areas of focus:

    • Market trends

    • Price: fees and subsidy levels

    • Other market dynamics: competition, thin markets

    • Quality: including rapid response team


Mmu operating context

MMU Operating Context

RSG

MMU

No legal enforcement powers

VRQA & ASQA have regulatory responsibility

HESG retain policy advice and contract compliance


Market analysis

Market Analysis

  • In Depth Market Analysis

  • Specific Market Impacts

  • Cost & Price

  • Fees

  • Qualitative Segment Analysis

  • Ongoing Market Analysis

  • Market Impacts Overview

  • Cost & Price

  • Fees

Issues


Market impacts recent a nalysis

Market Impacts – Recent Analysis

  • Initial impacts

  • Qualitative segment analysis

  • Regional impacts

  • Outlier analysis

  • Rapid Response Team


Initial impacts

Initial impacts

  • Responsive market, characterised by considerable shifts in provision, largely explained by new market settings

  • Key trends

  • General trends can mask more nuanced shifts/impacts

  • Currently conducting more detailed analysis of market segments


  • Market segment analysis

    Market Segment Analysis

    • To identify initial impact of new market settings

    • Segments analysed include:

      • Non–metropolitan regions

      • Thin market

      • Learner cohorts (disability, indigenous, CALD, concession students and young people)

      • Diploma and Advanced Diploma Courses


    Outlier analysis

    Outlier Analysis

    • Developed an outlier methodology using real time training delivery data to identify RTOs and/or courses that are driving the most significant change within the VET market

    • Areas of interest identified in this way can include, student cohorts, RTO types, courses within particular qualifications or occupational groupings and delivery location.

    • Identified areas are further analysed using additional contextual information, internal consultations and qualitative market intelligence.


    Cost and price

    Cost and Price

    • Cost and price reviews

    • Cost analysis

      • Foundation

      • Recognition of Prior Learning

    • Subsidy reviews


    Market monitoring unit

    Fees

    • Examining overall patterns in tuition fees in 2013, as well as patterns for particular market segments

    • Identifying and investigating providers and courses with unusually low or high tuition fees

    • Considering how to best collect data in relation to fees, particularly non-tuition fees


    Market impacts current analysis

    Market Impacts – current analysis

    • Identifying trends and patterns:

      • across regional markets; and

      • compared with metropolitan areas.

    • Assessing the impact on regional trends in:

      • student participation

      • training provision

      • market structure

      • cost and price


    Rapid response team rrt

    Rapid Response Team (RRT)

    • The RRT conducts investigations into government-funded RTOs

    • Focuses on behaviours and activities that sit outside regulatory and compliance audits.

    • Utilises qualitative, interpretative assessment and evaluation.

    • Areas investigated (or to be investigated) by the RRT include:

      • Recognition of prior learning

      • Use of third parties,

      • Course duration

      • Delivery modes


    Qualitative segment analysis

    Qualitative Segment Analysis

    RPL

    • Analysis of the impact of market settings on RPL delivery.

    • Following the changes to market settings in 2012, the following were observed:

      • Shifts in response to new subsidy rates.

      • Public providers are the major providers.

      • RPL offerings concentrated in higher subsidy bands.

        Third Parties

    • Analysis of the patterns and models of use of third parties within the government funded training market.


    Market intelligence

    Market intelligence

    • Ongoing analysis also informed by market intelligence including anecdotal/qualitative examples of:

      • Barriers to access to training

      • Tuition and other fees

      • Incentives and misleading advertising

      • Quality of training provision

      • Third party activity

    • Contextualises and also can provide an early indication of market impact

    • Builds an understanding of the market


    Market intelligence1

    Market intelligence


    Market intelligence2

    Market Intelligence


    Market monitoring unit

    • Questions?

    • Contact details

      Email: [email protected]

      Phone:1300 138 539


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