PU2PU.com – December 2011

1. The Future of PU New Platform launch – PU2PU.com December 2010 PU2PU.com – December 2011

2. PLATFORM OVERVIEW >> History December 2001: PU2PU.com is the first Internet resource fully dedicated to the PU Industry December 2001 PU2PU.com – December 2011

3. PLATFORM OVERVIEW >> History September 2004: Urethane Update becomes the first weekly on-line magazine related to the PU Industry December 2001 September 2004 PU2PU.com – December 2011

4. PLATFORM OVERVIEW >> History June 2007: First virtual Community set up listing and linking individuals working in the PU businesses June 2007 December 2001 September 2004 PU2PU.com – December 2011

5. PLATFORM OVERVIEW >> Community December 2010: Around 10.000 people working in PU foams, Elastomers, Coatings, Adhesives... use PU2PU September 2010 Visits: 42,740 per month Pages Viewed: 423,877 Polyurethane Newsletter Readers: 15,256 10,122 PU2PU Registered Members June 2007 January 2011 December 2001 September 2004 PU2PU.com – December 2011

6. PLATFORM OVERVIEW >> Community What is a PU2PU Registered Member ? A traditional Contact - An email through your website? - A business card from a tradeshow? - A phone-call into the company? A PU2PU Contact - High Qualification information showing the potential this person has for your Company. - High level of competence of registered Members. PU2PU.com – December 2011

7. RawMaterialsSuppliers 31.4 % System HousesManufact. ProcessingEquipments Sup. 10.0 % 4.3 % Molders – Processors – Contractors End Users 54.3 % PLATFORM OVERVIEW >> Community December 2010: Around 10.000 people working in PU foams, Elastomers, Coatings, Adhesives... use PU2PU Strategic partnerships with: June 2007 January 2011 December 2001 September 2004 PU2PU.com – December 2011

8. PLATFORM OVERVIEW >> Community December 2010: Around 10.000 people working in PU foams, Elastomers, Coatings, Adhesives... use PU2PU June 2007 January 2011 December 2001 September 2004 PU2PU.com – December 2011

9. PLATFORM OVERVIEW >> The Virtual PU Show It is time now to move a step forward …. We setup a new innovative and interactive website in accordance with the latest trends of Internet, providing the best solutions for advertisement at the lowest cost ever and greater COMMUNICATION and INTERACTIVITY between PU2PU Members and affiliates. We believe in a new PU Communication network: The virtual PU Show Phase 4 INTERACTIVITY Phase1 PU2PU Launch Phase2 RELIABLE INFORMATION Phase3 BUSINESS COMMUNITY June 2007 January 2011 December 2001 September 2004 PU2PU.com – December 2011

10. PLATFORM OVERVIEW >> The Virtual PU Show … The Virtual PU Show! As the economy shifts emphasis from cost control to revenue growth, organizations today face a growing number of marketing and communication challenges. PU2PU launches a new innovative platform offering companies cost effective and new ways to reach more people, to generate more revenues and to better achieve communication and marketing goals. The new PU2PU virtual show, has been specifically designed for enterprises seeking an effective, flexible, easy and convincing way to inform and share within the PU industry family their new ideas. PU2PU.com – December 2011

11. PLATFORM OVERVIEW >> The Virtual PU Show COMPLEMENTARY to conventional exhibition includes Inovations Room, Exhibition Hall, Trends Room, Networking Lounge,,… Opened 365 days / year – 24 h / day Worldwide audienceHigher productivity and Dramatic Costs savings - Save up to 90% of budget compared to a physical event. - Forget travel, avoid organizations inconvenience PU2PU.com – December 2011

12. PLATFORM OVERVIEW >> The Virtual PU Show Powerful way to capture and qualify new leads 10,000 potential Prospects in a single room Set-up Interactive on-line presentations Set-up on-line private video meetings Qualify your leads with our specifically designed social networking tools. Set-up programs to bring them back for repeat visits Private chats, group chats, surveys and emailalert PU2PU.com – December 2011

13. PLATFORM OVERVIEW >> The Virtual PU Show >> PU e-Booth www.Your-eBooth.Virtual PU.com PU2PU Business Community 10,000 potential Prospects PU2PU.com – December 2011

14. PLATFORM OVERVIEW >> The Virtual PU Show >> PU e-Booth www.Your-eBooth.Virtual PU.com YOUR Business Community Your Existing Customers Your Potential Prospects PU2PU.com – December 2011

15. PLATFORM OVERVIEW >> The Virtual PU Show >> PU e-Booth www.Your-eBooth.Virtual PU.com PU2PU Business Community 10,000 potential Prospects YOUR Business Community Your Existing Customers Your Potential Prospects PU2PU.com – December 2011

16. PLATFORM OVERVIEW >> The Virtual PU Show >> PU e-Booth Showcase Products and engage audiences Load videos and slide shows Add datasheets, Product brochures, … Showcase your company on Highly engaging and Interactive 3-D eBooth. Each document is easily publish and maintain curriculum using powerful content management and marketing tools. PU2PU.com – December 2011

17. PLATFORM OVERVIEW >> The Virtual PU Show A good opportunity to educate the Market Educate your audience with a custom 3-D virtual training center with up-to-date information Improve the level of collaboration and level of engagement of your visitors and turn them into real prospects. Publish case studies, and links to anywhere on the web. Guide your visitor to important content and features. PU2PU.com – December 2011

18. PLATFORM OVERVIEW >> The Virtual PU Show Motivate with content, engage with conversation Collect customer feedbacks with integrated and secured easy-to-use networking tools. Invite visitors back to discuss important topics with private live discussions and interactivity. PU2PU.com – December 2011

19. PLATFORM OVERVIEW >> The Virtual PU Show Better Data captureand Tracking Measure the performance of your marketing campaigns with detailed reporting, analytic and tracking features. Reports tell you what content is most popular and exactly which visitors got access to specific items. (PU2PU guarantees confidentiality on reporting and analysis) PU2PU.com – December 2011

20. PLATFORM OVERVIEW >> The Virtual PU Show Greener and more sustainable Compared to traditional trade shows, PU2PU virtual trade shows is "greener“ lowering environmental impact and reducing carbon emissions PU2PU.com – December 2011

21. PLATFORM OVERVIEW >> The Virtual PU Show Going into the real virtual world of PU has never been so easy … E-Booth Packages start from 4,000 EUR/year PU2PU.com – December 2011

22. PLATFORM OVERVIEW >> eBooth type eBooth type As in physical events pricing depends on eBooth size 3 products showcased: 4,000 EUR / Year PU2PU.com – December 2011

23. PLATFORM OVERVIEW >> eBooth type eBooth type As in physical events pricing depends on eBooth size 5 products showcased: 6,000 EUR / Year PU2PU.com – December 2011

24. PLATFORM OVERVIEW >> eBooth type eBooth type As in physical events pricing depends on eBooth size 6 products showcased: 7,000 EUR / Year PU2PU.com – December 2011

25. PLATFORM OVERVIEW >> eBooth type eBooth type As in physical events pricing depends on eBooth size 7 products showcased: 8,000 EUR / Year PU2PU.com – December 2011

26. PLATFORM OVERVIEW >> Time-line Future plan (2011) The Virtual PU Show Mobile Phone Application PU2PU “Tech-Days” Nov – Dec. 2011 September 2011 January 2011 PU2PU.com – December 2011

27. PLATFORM OVERVIEW Thank you for your time. Any questions? PU2PU.com – December 2011

28. PLATFORM OVERVIEW >> Additional Services – Banner Advertising Additional services Banner Advertising My Personal Area (all pages) 100,000 views € 1,690 200,000 views € 2,990 500,000 views € 6,990 PU2PU.com – December 2011