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Riverside Community Hospital Donation Campaign

Riverside Community Hospital Donation Campaign. Christy Bethel, MS Donation Development Coordinator OneLegacy Karina Kilian , RN, BSN, CEN Director, Emergency Services Riverside Community Hospital. Hospital Profile. 373 beds 40 ICU beds 50 bed ER 81,000+ pt visits annually

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Riverside Community Hospital Donation Campaign

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  1. Riverside Community Hospital Donation Campaign Christy Bethel, MS Donation Development Coordinator OneLegacy Karina Kilian, RN, BSN, CEN Director, Emergency Services Riverside Community Hospital

  2. Hospital Profile • 373 beds • 40 ICU beds • 50 bed ER • 81,000+ pt visits annually • Level II Trauma Center • Centers of Excellence • Kidney & Pancreas Transplant Center • OPO: OneLegacy (Region 5)

  3. RCH Involvement in the WPFL • Awarded a HRSA Bronze Medal of honor in Oct 2012 • Presented “Doubling Donation Outcomes…What a Difference a Year Can Make” • CNO attended the National Learning Congress and the RCH Let Life Bloom campaign seed was planted

  4. First Steps • Donor Council submitted proposal to promote the Let Life Bloom campaign • E-campaign established to promote donor registration: http://donatelifecalifornia.org/rch

  5. Finding Balance

  6. RCH hosted weekly Donate Life Informational Booths

  7. Flag Raising Ceremony

  8. Lessons Learned • Additional education needed • Clarified misconceptions • Reviewed accomplishments • Established need to engage the community in donation awareness Reviewed data to confirm that RCH is saving LIVES through donation!!

  9. CA =34% Riverside=20%

  10. Where are we now? • RCH is the only hospital in California to receive a Gold Recognition in the Let Life Bloom Campaign (Phase II) • The e-campaignresulted in limited registries;Revised link http://donatelifecalifornia.org/riverside • There are currently 102, 802 Registered Donors in the city of Riverside • Goal is for Riverside to increase from 20% to 50%

  11. Next Steps • Host our first Donation Drive at Employee Benefits Fair • Partner with the City of Riverside to establish a city wide donation campaign • Mayor’s office • City employees • First responders (Fire, Police, Sheriff, & EMT) • Universities/colleges • Libraries

  12. 2014 Donate Life Rose Parade Float

  13. RCH Sponsoring Floragraph

  14. Questions?

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