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JOBS & THE ECONOMY ARE OUR ISSUES TOO

JOBS & THE ECONOMY ARE OUR ISSUES TOO. Jon Shure, Center on Budget and Policy Priorities Budget Matters 2012 – Moving Washington Forward Communications Panel Dec. 13, 2012. Let’s go surfin ’. Frame Jobs/Economy. THEN Use examples to support it. Q: Budget?. A: Jobs!. Not FOR taxes;.

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JOBS & THE ECONOMY ARE OUR ISSUES TOO

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  1. JOBS & THE ECONOMY ARE OURISSUES TOO Jon Shure, Center on Budget and Policy Priorities Budget Matters 2012 – Moving Washington Forward Communications Panel Dec. 13, 2012

  2. Let’s go surfin’

  3. Frame Jobs/Economy THENUse examples to support it

  4. Q: Budget? A: Jobs!

  5. Not FOR taxes; AGAINST hurting jobs and economy

  6. Talk upthe tradeoffs

  7. Link to History

  8. What we ALL want

  9. Stress common sense

  10. Honesty/ leadership vs. politics/ expediency

  11. Give the public credit

  12. Acknowledge surface appeal… then back to message

  13. The value of values

  14. Link to common good

  15. Thank youshure@cbpp.orgwww.cbpp.org

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