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How pay per call system works

Pay per call is the marketing method based on the compensation and pricing model since they have to pay only when the visitor does a certain action that it is being desired by advertisers or if they can complete the purchase.

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How pay per call system works

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  1. How pay per call system works

  2. Pay per call or Cost per call is the advertising based on the performance model and it is found in the compensation model. The system is the same as the Pay per click or PPC ads. The difference is that the company that provides the per call service, will only be paid if the advertised number is called. The first company to use this program was in 2004. The voice contact is normally suited for the local and high value purchase where the customers wish to call the vendor before they can decide to buy. In consideration of the fraud involved in pay per click, this option has been proven to be among the best solution where the business can connect with the customers. This option has grown in number especially with the growing number of the people who use smartphones.

  3. PPcall or Pay per Call service was normally the billing system that was used before for 900 numbers since most of the services had 9xx numbers. This is the services where the company bills the fee that it is given to the owner of the number when his number is called. • The call tracking system is based on the technology that enables the tracking of the calls. The capacity to track down the reward partners help the business to evaluate the performance and to get the revenue based on the shares. Most of the call providers like myphonesite.comhave the web forms or the optimized landing pages that may help in generating the phone calls. On the web based platform, the business may define the relevant key terms and the desired categories for the geographic area where the ads have to appear.

  4. The cost of this service is normally higher compared to the cost per click. The high price paid on such calls is meant to identify the really intention of the consumers to buy the product. These calls have high conversion rate compared to the clicks. The report that it is also captured can be more detailed and also actionable compared to the data gotten from per pay click. • The pay per call is also the bridge used between the offline and online advertising. This is because contrary to the pay per click option, it can extend beyond the online advertising. This can be used for outdoor, TV, print and other traditional mediums. The system also helps the people who do not have the access to the internet since it is accessed by the phone call and not internet.

  5. The services also help the people who want to get involved into ROBO which means that it is for the customers who Research Online and they Buy offline. • Since 2010, the pay per click call had extended to smart mobile phone where the user can connect directly by clicking the number provided without having to dial the number on their own. The web enabled smartphones have the functionality that are behind the growth of the pay per minute platform and pay per call solutions.

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