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G eographical Indications of Punjab By Ch.Hamid Malhi President, The Heritage Association

G eographical Indications of Punjab By Ch.Hamid Malhi President, The Heritage Association. What are Geographical Indications?.

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G eographical Indications of Punjab By Ch.Hamid Malhi President, The Heritage Association

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  1. Geographical Indications of Punjab By Ch.Hamid MalhiPresident, The Heritage Association

  2. What are Geographical Indications? “…….Indications which identify a good as originating in the territory of a Member, or a region or locality in that territory, where a given quality, reputation or other characteristic of the good is essentially attributable to its geographical origin.” (Article 22 of TRIPS Agreement)

  3. A GI has…. • Reputation • Origin • Quality or • Any other characteristic linked to origin

  4. GI ….. • Is not created but it exists • Has a history of link to origin • Economic importance for its stakeholders • Is a collective protection available to all who perform according to the regulations • Reinforces confidence of the consumer

  5. Unique protection of a local development tool • Value addition to local economy • Prevents relocation of production area • Different from Trade Marks • Ensures collective pride to the producers • Prevents the transfer of traditional methods to areas outside their origin.

  6. Regulations • All phases of production must be completed within the area of origin (map) • The producer (stakeholder) should at least have 5-10 years of experience recognised by the committee. • The quality of the end product to be certified by the committee

  7. Some GIs of Punjab…. • Basmati Rice • Phulkari • Neeli Buffalo • Sahiwal Cattle • Multan Mango • Sargodha Kinnow….

  8. Other GIs of Punjab… • Chiniot Wood Work • Blue Pottery of Multan • Camel Skin Work Multan • Camel Bone Work Multan • Sillanwali Lac Work • Truck Decoration of QamarMachanni……..

  9. Regional Status- India • Journals 49 • Applications filed 387 • Registered 178 • Handicrafts 120 • Food & Agri 55

  10. Country (Punjab) Status • Journals None • Applications with TMR 12 • Registered 1 - Basmati 2008 (Pending SHC appeal since 2008) • Much behind the pace

  11. A Stakeholder chain committed to… • Its Protection • Quality production • Origin certification • Quality assurance to the consumer

  12. Who…. • Defines? • Maintains quality production? • Assures quality & origin? • Takes the responsibility?

  13. The Stakeholders The producers:- • Growers (agricultural products) • Farmers ( livestock) • Artisans (handicrafts) • Craftsmen (handicrafts)

  14. S • Traders • Businesses • Factory owners • Processors • Exporters

  15. The chain will vary from product to product. • The stakeholder share in the end product will also differ.

  16. I,C&I provides guidance in • Awareness • Development • Promotion

  17. Process of production • Enlisting stakeholders • A quality mechanism • A Committee • An organisation

  18. Registering an organisation • Preparing & filing an application • Awareness of the stakeholders • Commitment to a quality product • Promotional activities

  19. Thanks

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