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Процессный подход в привлечении и обслуживании клиента банка - PowerPoint PPT Presentation


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Процессный подход в привлечении и обслуживании клиента банка. Сейчас начнем измерять NPS наших клиентов и тогда заживем!!! (с). Net Promoter Score Fred Reicheld Bain & Company. Сервис - причина лояльности.

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Процессный подход в привлечении и обслуживании клиента банка

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3427011

NPS !!! ()

Net Promoter Score

Fred Reicheld

Bain & Company


3427011
-

* North America 2010 | Bain & Company, Inc. 89 000


3427011

CRM

-

-

KPI

CRM -

CRM -

-

CRM

( )


3427011

: KPI

,

...


3427011

-

  • , KPI

  • Terrasoft


3427011

-

:




3427011

  • -

  • BPMN 2.0


Terrasoft
Terrasoft

  • Terrasoft CRM- (IDC)

  • 25

  • , ,

  • 250 -

  • 35

  • 22

  • 3000


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