Lobbing w USA i Europie - PowerPoint PPT Presentation


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LOBBING. Definicja szeroka:Zjawisko spoleczno-polityczno-ekonomiczne (np. lobbing parlamentarny/legisla-cyjny; spoleczny, gospodarczy, kulturowy). Definicja waska:technika, narzedzie wywierania wplywu. Lobbing jako proces komunikowania. Nadawca przekaz odbiorcaKto? Co? Do kogo? Ki

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