Jamie fegler and matt kerbs
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Jamie Fegler and Matt Kerbs. Forensic fountain. Background. Founded after participating in high school forensics We saw lack of caffeine a problem Travelling coffee shop Jeopardy funding. Products. Coffee Beverages similar to vending machines Water Forensic related items Ties

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Forensic fountain

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Jamie fegler and matt kerbs

Jamie Fegler and Matt Kerbs

Forensic fountain


Background

Background

  • Founded after participating in high school forensics

    • We saw lack of caffeine a problem

  • Travelling coffee shop

  • Jeopardy funding


Products

Products

  • Coffee

  • Beverages similar to vending machines

  • Water

  • Forensic related items

    • Ties

    • Mini binders

    • Stopwatches

  • Forensic Fountain merchandise (T-shirts, mugs, ect.)


Target customers

Target Customers

  • Physical Store

    • Mainly the tournament competitors

    • Spectators and judges

  • Online

    • Competitors

    • Spectators and judges

    • General public


Marketing

Marketing

  • Online marketing

    • Partner site: nflonline.org – National Forensics

  • Customization with our Forensic Fountain products

  • Blog

  • Punch cards

  • Discounts for the top two places in events


Metrics

Metrics

  • Number of page visits

    • Helps measure marketing efficiency

  • Returning visitors

    • Are our customers happy?

  • Time Spent on site

    • Was our page a browsing mistake?


Forensic fountain

CRM

  • Enterprise CRM from Salesforce Sales Cloud

  • Small business, customer oriented

  • Keep track of important dates

  • Easily organize customer details

  • $125/month (after 30-day free trial)


Forensic fountain

SDLC

  • Company website was based on the SDLC process

  • Planning Process

    • Cost-Benefit Feasibility Study

    • Schedule Feasibility Study

  • Implementation – Plunge

  • Contact Us


Website prototype

Website Prototype


Web 2 0 technology

Web 2.0 Technology

  • YourAM

    • Appointment Keeper

    • https://getyouram.com/scheduler

  • Twitter

    • Social Networking

    • http://twitter.com/

  • Clockspot

    • Online Timecards

    • https://forensicfountainwyo.clockspot.com/


Forensic fountain

References

Baltzan, P. and Phillips, A. (2011). Appendix D. Retrieved November 16, 2011.

M: Information Systems. New York: McGraw-Hill.

Clipart for free: Coffee. (2008, August 7). Retrieved Nov. 4, 2011, from:

http://clipart-for-free.blogspot.com/2008/08/coffee-cup-clipart.html

Sales Force. (n.d.). Sales Cloud. Salesforce.com. Retrieved Nov. 4, 2011, from: http://www.salesforce.com/crm/editions-pricing.jsp?d=70130000000s0AL

Schwartz, Bob (Photographer). (2010). Café de Wheels (Photograph), Retrieved November 29, 2010, from:

http://www.urbancincy.com/2010/06/quinlivan-proposes-three-city-owned-food-truck-locations-in-downtown-cincinnati/

Twitter Inc. (2011) Twitter. Retrieved Nov. 4, 2011, from:

http://twitter.com

Qaboom, LLC. (2010). Clockspot. Retrieved Nov. 4, 2011, from: https://forensicfountain.clockspot.com/

QuadedgePte Ltd. (2010). Your AM: Appointment manager. Retrieved Nov. 4, 2011, from: https://getyouram.com/scheduler


Forensic fountain

Thank you!


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