1 / 21

November 2012

Introducing range extensions… MASTERColour CDM-R PAR ease of use combined with excellent light quality…. November 2012. CDM-R Elite PAR20/30L - new introductions - W4 2012. MASTERColour CDM-R Next steps. For many years, Philips is offering the CDM-R in both PAR20 and PAR30L editions.

gilead
Download Presentation

November 2012

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Introducing range extensions…MASTERColour CDM-R PARease of use combined with excellent light quality… November 2012 CDM-R Elite PAR20/30L - new introductions - W4 2012

  2. MASTERColour CDM-R Next steps For many years, Philips is offering the CDM-R in both PAR20 and PAR30L editions. Since 2008, we are offering an Elite version for CDM-R PAR30L by which we added a premium product to our CDM-R portfolio. This year, we are upgrading the portfolio, which will increase: Lifetime, Lumens and Lumen Maintenance in the Elite range Lumens and Lumen Maintenance in the CDM range Besides these performance improvements, we now also added the Elite 50W version (in 3000K) to offer a great energy efficient solution! See next slides for more details.

  3. phase in CDM-R PAR20/PAR30L familyWhat will be new? Elite PAR30L Elite PAR20 PAR30L PAR20 W4 ‘12 930 (35W) 930 (35W/50W/70W) Elite 942 (35W) 942 (35W/70W) Existing

  4. phase out Q1 2013 CDM-R PAR20/PAR30L familyWhat will we phase out? Elite PAR30L PAR30L PAR20 830 (35W) 830 (35W/70W) 930 (35W/70W) Elite

  5. CDM-R Elite PAR20/PAR30L familyWhy Elite in PAR lamps?

  6. CDM-R Elite PAR20/PAR30L familyElite story: more light, less re-lamping… Up to 30% Light (@ 11k hrs) Lifetime of Elite PAR lamps is at least 4.000 hrs longer than CDM PAR

  7. CDM-R Elite PAR20/PAR30L familyenergy saving with Elite 50W, a simple story… CDM-R Elite PAR30L 50W CDM-R PAR30L 70W Replace and simply save 23W • This will bring: • higher lumen level after 2000 hours • Elite light quality • - CRI = 90 perfect for retail lighting • - excellent in red • longer lifetime = 15,000 hours • Save 30% on energy costs • Easy to retrofit into existing luminaires(EL only) • Available in 3000K • 50W lamps need 50W gear

  8. CDM-R Elite PAR20/PAR30L familyenergy saving with Elite 50W, a simple story explained… Same lumen in 2.000 hrs +4.000 hrs The energy saving 50W Elite system provides: higher CRI, longer life, better maintenance.

  9. CDM-R Elite PAR20 familyspecs and benchmark… Elite PAR20 lamps bring: +25% more light, CRI = 90, +60% longer life…

  10. CDM-R Elite PAR30L 35W familyspecs and benchmark… Elite PAR30L lamps bring: +25% more light, CRI = 90, +35% longer life…

  11. CDM-R Elite PAR30L 50W, 70W familyspecs and benchmark… Elite PAR30L lamps bring: up to +20% more light, CRI = 90, +35% longer life… Note: Light output CDM-R lamps drops fast: within 2.000hrs Elite 50W produces same light output as CDM 70W.

  12. CDM-R Elite and Competition – 3000Kspecs and benchmark… Note: GE has different beam angles which make a candela comparison not 1:1.

  13. CDM-R Elite PAR20/PAR30L familyApplications… • Upgraded and expanded portfolio offering ideal alternatives for retail lighting • ideal for use in retail stores and shop windows • can switch from spot to flood by simply changing the lamp • easy to change color temperature by replacing lamps • lighting differentiation - excellent light quality: CRI = 90 • crisp, white sparkling light • high lumen maintenance • save 77% energy compared to halogen PAR30L

  14. CDM-R Elite PAR20/PAR30L familyFeatures and benefits… Crisp white sparkling light with excellent colour rendering makes merchandise look at its best Front lenses enables different beam angles High light output plus high lumen maintenance provide low total cost of ownership. Highly efficient and long life CDM Elite burner Suitable for open luminaires enables easy replacement and no need for yearly reflector cleaning. UV Block Neck coating Neck coating ensures low burner temperature for stable colour performance over life. E27 standard Lamp caps Same dimensions as standard CDM-R PAR30L and PAR20 100% compatible with existing E27 CDM-R luminaires.

  15. CDM-R Elite PAR20/PAR30L familyDimensions… CDM-R Elite PAR30L and PAR20 lamps have the same dimensions as previous generation standard CDM-R PAR30L and PAR20 lamps.

  16. CDM-R Elite PAR20/PAR30L 3000K familyportfolio overview & pricing These lamps will be phased out. Phase in per November 2012 Pricing : New Elite lamps will follow current CDM pricing

  17. CDM-R Elite PAR20/PAR30L 3000K familyLogistic information (1)…

  18. CDM-R Elite PAR20/PAR30L 3000K familyLogistic information (2)…

  19. CDM-R Elite PAR20/PAR30L familyFAQs… When will this whole new generation of PAR lamps be available? The new portfolio will be commercially available from Nov 2012. Can these new CDM-R Elite lamps retrofit into the existing luminaires? Yes, the new Elite lamps will replace the existing PAR lamps. Can the CDM-R Elite PAR lamps also run on EM gear? At launch, the new CDM-R Elite lamps will only operate on EL gear. A development project is now running to enable EM gear compatibility for both 35W/930 and 70W/930 for both PAR20 and PAR30L.

  20. More questions? For Europe: Arthur van der Wateren Product Marketing Compact-HID GBU HID, Philips Lighting Steenweg op Gierle 417 B-2300 Turnhout, Belgium office: +32 14 40 7675 cell: +32 471 920 361 email: arthur.van.der.wateren@philips.com

More Related