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Qualitative Analysis:. Theme -- Message does/does not fit quality. Three basic steps:. 1. Standard. 2. Description. 3. Fit. Neo-Aristotelian Criticism. Canons of rhetoric. Invention. Ethos. Pathos. Logos. Arrangement -- Organization. Style -- linguistic choices.

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Presentation Transcript
slide1

Qualitative Analysis:

Theme -- Message does/does not fit quality

Three basic steps:

1. Standard

2. Description

3. Fit

slide2

Neo-Aristotelian Criticism

Canons of rhetoric

Invention

Ethos

Pathos

Logos

Arrangement -- Organization

Style -- linguistic choices

Delivery -- manner of presentation

Memory -- Lost (?)

slide3

Fantasy Theme Analysis

Select messages on event or topic

Detect common themes and expressions

Label fantasy themes that give rhetorical vision

slide4

Burke -- Dramatisitc Critisim

Central Concept

IDENTIFICATION

Meaning: Shared language

(ideas, images, and attitudes)

slide5

Pentad

ACT

The message

SCENE

Setting: audience[s], milieu

AGENT

Speaker

Symbolic & Linguistic

strategies

AGENCY

PURPOSE

Intention

Burke I

slide6

Guilt-purification-redemption cycle

1. Language --

Negative identification

Hierarchies

2. Identification of perfection

3. Guilt for failing perfection

4. Purification

Mortification -- humiliation

Victimage (scapegoating)

5. Catharsis -- sense of redemption

Burke II

slide7

Fishers Narrative Paradigm

Coherence -- does it hang together?

Fidelity -- Does it ring true?

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