Why Facebook?. Why Facebook? Because…. 955 million users The average U.S. user spent 7:46 hours on Facebook in August 2011 That’s a full 15.5 minutes the average American spends on Facebook every single day … Average age of a Facebook user rose from 33 in 2008 to 38 in 2010
Sources: Facebook, Mashable, Pew
And now …
“This morning my yoghurt told me to find it on Facebook. It didn’t tell me why, it just told me to find it. Why on Earth would I want to find a yoghurt on Facebook? It’s a yoghurt!”
– Andrew Blakeley on about how bad most social calls to action are.
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