the future of entertainment 2021 from sensation to imagination derek woodgate sxsw 2011
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The Future of Entertainment 2021 (From Sensation to Imagination) Derek Woodgate SXSW 2011. From experience to ambience. “Ambience is what we let in”. Encounter. Presence. From ambience to sensation. Sensation = Body, mind and environment harmonized and engaged with meaningful intensity.

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the future of entertainment 2021 from sensation to imagination derek woodgate sxsw 2011
The Future of Entertainment 2021(From Sensation to Imagination)Derek WoodgateSXSW 2011
from experience to ambience
From experience to ambience

“Ambience is what we let in”

Encounter

Presence

from ambience to sensation
From ambience to sensation
  • Sensation = Body, mind and environment harmonized and engaged with meaningful intensity
creating a sense event in 2021
Creating a ‘sense event’ in 2021

“It was a near life experience” – Fight Club

Refocus “life” and “live”

radical transformation of entertainment
Radical transformation of entertainment
  • Augmented and fluid environments
  • Multi-sensory /cognitive dynamics
  • Extended bodies and interfaces
  • Redefinition of content
augmented fluid environments
Augmented & Fluid Environments
  • Adaptive projection maps
  • Holographic overlays
  • Hybrid and imaginary spaces
  • Simulated worlds
  • Programmed atmospheres
slide7

The show is designed to be

adaptive to personal aesthetics, imagination, moods and emotions

augmented fluid environments 2
Augmented & Fluid Environments 2
  • Image processing software
  • Gaming video engines
  • Narrative building software
  • Dynamic spatial interfaces
augmented fluid environments 3
Augmented & Fluid Environments 3
  • Context aware systems
  • Data conversion / analysis
  • Collocated sensing actuation platforms
  • Nano sensing & quantum tunneling
  • Telerobotics
multi sensory cognitive dynamics
Multi-sensory / cognitive dynamics
  • Building relationships across the senses
  • Sensitive looking and listening
  • The sound of the soul
  • Infrared movement tracking
  • Olfactory interfaces
  • Behavior / emotion adaptive programming
multi sensory cognitive dynamics 2
Multi-sensory / cognitive dynamics (2)
  • Bio-mapping and emotion modeling
  • Reading and distributed interactive video arrays for enhanced situational and interactive awareness
  • Affective and cognitive perception, feedback and awareness
  • Social interfacing and feedback
  • Ubiquitous sensing and multi-agent tracking
extended bodies and interfaces
Extended bodies and interfaces
  • Upskilling
  • Body augmentation
  • Full immersion and gravity
  • Implants and memory enhancement
  • Life-sized holograms
  • Transhumanism
slide16

Enhanced memory boosters that create augmented sensation

  • Nano-size electronics inside active contact lenses display images directly onto the retina
content
Content?
  • Life will provide the content!
  • Laugh and cry and dream and be cool
  • Be passive or active at will
  • Experiment and to personalize
experiensualism
Experiensualism
  • Seamless fusion between entertainment and communication
  • Seamless movement between real and virtual
  • Continuous human morphing
the power of imagination
The power of imagination

A mind knows no difference between an event we experience and an event we imagine and visualize, so our body reacts the same way!

(Antz Chasse, Vicente, 2004)

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