The Development of Package Holidays. L.O: to know the impact of the package holiday on the travel and tourism industry. ALL will be able to describe the start of the package holiday MOST will be able to explain why tourism grew
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L.O: to know the impact of the package holiday on the travel and tourism industry.
ALL will be able to describe the start of the package holiday
MOST will be able to explain why tourism grew
SOME will be able to explain the change in tourism over the past 30 years.
Thomas Cook (1808-1902) was a Baptist and was appalled at the drunkenness of the working classes. He encouraged something called TEMPERENCE – which tried to reduce the amount of people who drink alcohol.
Because Temperance was quite popular, meetings took place across the country. Due to the invention of the railways in 1825, Cook was able to arranged a chartered train from Leicester to Loughborough for a meeting on July 5th 1841.
Thomas Cook found that this was very popular, and he decided to arrange a number of excursions to destinations in the UK – including to seaside resorts, which made a difference to their normal everyday lives.
In 1855 Thomas Cook arranged his first packaged holiday abroad – they visited Belgium, Germany and France – all arrangements were made by Cook!
Leisure time and disposable income was limited (e.g. they worked very long hours and had little spare money), but the interest in travelling grew very quickly in the UK, particularly coastal destinations such as Brighton became very popular.
In 1931 Harry Warner opened the first holiday camp on Hayling Island, followed in 1936 by Billy Butlin at Skegness.
Tourists received a package of accommodation in chalets, 3 meals a day and entertainment for an all-inclusive price!
These holidays grew in popularity and in 1972 Butlins took a record 1 million bookings!
Development of package holidays: