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Starting point. We had:. We needed:. Prototype / Technology Test Market Feedback of First Customers 2 Patents Basic Team Some Business Know-How Fun…. Legal Company Business Plan Start Money / Investors Offices / Labs Production Rooms Founders Team. Starting point.

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Presentation Transcript

Starting point

We had:

We needed:

  • Prototype / Technology

  • Test Market

  • Feedback of First Customers

  • 2 Patents

  • Basic Team

  • Some Business Know-How

  • Fun…

  • Legal Company

  • Business Plan

  • Start Money / Investors

  • Offices / Labs

  • Production Rooms

  • Founders Team


Starting point

We needed:

  • Legal Company

  • Offices / Labs

  • Production Rooms

Easy to get:


Starting point

We needed:

  • Business Plan

  • Start Money / Investors

Hard to get:


Starting point

We needed:

  • Founders Team

Most important:

which never gives up, and sticks together in any situation



Factors for Success

  • Fruitful Environment (Munich…)

  • Good Human and Financial Resources

  • Good External Support

  • Talk to your Customers (internet marketing is not enough…)

  • Patience and Persistence

  • The TEAM

  • Do it!


External Support

  • MBPW: Munich Business Plan Competition – 1. rank 2001

  • ODEON: help from students within the MBPW

  • FLÜGGE: support program of bavarian government

  • Nothing else than selling our Products


External Support: MBPW 2000/2001

  • Münchner Business Plan Wettbewerb 2001:

  • Competition of 167 Teams

  • Seminars

  • Jour Fixes

  • Competition, Team Building!

  • Complex Network of Advisors, Consultants, Investors (for free)

  • Screening of Business Angels, Start-Funding

  • Publicity

  • Attention at the University

  • Business Plan


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