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DAY 2 Theoretical and Methodological Extensions of Competitive Dynamics Research

DAY 2 Theoretical and Methodological Extensions of Competitive Dynamics Research. Theoretical Extensions Awareness-Motivation-Capability (AMC) Perspective. Awareness. TMT Demography & Performance Distress. Action. Performance. Capability. Motivation. Global Multi-market Competition.

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DAY 2 Theoretical and Methodological Extensions of Competitive Dynamics Research

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  1. DAY 2 Theoretical and Methodological Extensions of Competitive Dynamics Research

  2. Theoretical Extensions Awareness-Motivation-Capability (AMC) Perspective Awareness TMT Demography & Performance Distress Action Performance Capability Motivation Global Multi-market Competition Inter- organizational Networks

  3. Theoretical Extensions • What are most important theoretical or conceptual extensions? • Do we better understand “how” or “why” competitive action occurs? • Have we moved toward a predictive theory of competitive dynamics? • What more do we need?

  4. Competitive Outcomes Coke’s Actions Pepsi’s Action Rivalry a b c d e a b c d e Organizational Characteristics Industry Characteristics

  5. Action-Reaction Dyads Action Pair 1 Action Pair 2 Action Pair 3 Action Pair 4 b b b a Coca-Cola Pepsi c a c e

  6. Prior Studies: Action “Repertoires” b b b b b Coca-Cola c a b Year-End Tallies Pepsi c e time

  7. Music as Metaphor for Competitive Behavior Sequence of Competitive Actions Sequence of Musical Notes MKT MKT PRICE PROD SVC MKT PRICE time

  8. Notes • Pitch • Volume • Dynamics • Duration • Voice Like individual competitive actions

  9. Chords, Arpeggios • Harmonic anchor • Harmonic interval • or proximity • Harmonic sequence Like pairs or combinations of competitive actions

  10. Melody • Timing, rhythm • Simplicity • Movement • Predictability • Familiarity • Phrasing • Motif Like a meaningful, coherent series of competitive actions

  11. Notes • Pitch • Volume • Dynamics • Duration • Voice • Melody • Timing, rhythm • Simplicity • Movement • Predictability • Familiarity • Phrasing • Motif • Chords, Arpeggios • Harmonic anchor • Harmonic proximity • Harmonic sequence Music as metaphor for competitive behavior

  12. Sequences COMPUTER PROGRAM: data actions2; subj = _n_; do i = 1 to max; output = matrix; end; run; DNA: BOXING: Jab...Jab…Uppercut LANGUAGE: qcheaTiueissesne. hsiT si a cesneueq. This is a sequence. CAGTACATAGTACGATACGA MUSIC:

  13. Sequences in Competitive Interaction • Ordered sample of things • Logically unified sequence • Succession of market-based decisions • Patterns in stream of behaviors • Coordinated series of actions • Actions in a sequential strategic thrust

  14. Competitive Outcomes Coke’s Actions Pepsi’s Action Rivalry a b c d e a b c d e Organizational Characteristics Industry Characteristics

  15. Competitive Actions Over Time Coke Pepsi a a a b b b c c c d d e e d c e a a b a b c d e c b Observed Sequence Observed Sequence

  16. Pepsi Strategic Simplicity a a a a a a a 7 b 1 c c 2 2 d d e 1 a d a c c a e a d b a a c Observed Sequence of Pepsi’s Competitive Actions

  17. Coke Strategic Complexity a a a 3 b b 2 c c c 3 d d d 3 e e 2 a d d e c a c c d b b a e Observed Sequence of Coke’s Competitive Actions

  18. Pepsi Strategic Predictability Pepsi in time1 Pepsi in time2 a a a b b c c c d d b e e a d a b c e a d b c c e e Observed Sequence Observed Sequence

  19. Coke Strategic Unpredictability Coke in time1 Coke in time2 a a a b b b c c c d d e e a d a b c e d b b c c e a Observed Sequence Observed Sequence

  20. Pepsi Strategic Conformity Pepsi Industry Norm a a a b b b c c c d d e e e a b d e c a a b c d c b Observed Sequence Observed Sequence

  21. Coke Strategic Non-Conformity Coke Industry Norm a a a b b b c c c d d e e d c e a a b a b c d e c b Observed Sequence Observed Sequence

  22. Coke Strategic Chunking – Low Separation Scores a a a b b b c c c d d e e a d b e c a c b d b a e c Observed Sequence of Coke’s Competitive Actions

  23. Pepsi Strategic Disconnectedness a a a b b b c c c d d e e a d a b c a e d b b e c c Observed Sequence of Pepsi’s Competitive Actions

  24. Coke Strategic Motif – High Variance of Precedence Scores a b c d e a d a b c a e d b b e c c Observed Sequence of Competitive Actions

  25. Pepsi Strategic Randomness – Low Variance of Precedence Scores a b c d e a d b e c a c b d b a e c Observed Sequence of Competitive Actions

  26. Methodological Extensions • What are the most important advances in data, levels of aggregation, measures and analytical methods? • Do we now better understand “how” or “why” competitive action occurs? • …and how action relates to performance? • Have we moved toward a predictive theory of competitive dynamics? • What more do we need?

  27. Advocacy Presentations • Three teams – three sets of research articles • Discuss and present (~10 minutes) • General idea/phenomenon, research questions, motivation for these studies • Theoretical reasoning • Key constructs • General hypothesized relationships • General research approach • Data & measures • Analysis approach • Key findings • Overall contribution • What’s missing? …and… What’s next?

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