CES 2018 Media Impact Report - Fullintel

1. MEDIA IMPACT REPORT By http://www.fullintel.com January 09 - 12, 2018 COMPANIES TOTAL NUMBER OF EXHIBITORS: 4,597 Exhibitors with high impact Mentions Country 738 630 526 425 323 213 195 106 NEWS ARTICLES BY REGION TOTAL NUMBER OF ARTICLES : 19,199 Americas Europe Asia 13,065 articles 1,258 articles 3,589 articles Africa Oceania 534 articles 753 articles Publications belonging to more than one region receive a count under all corresponding regions. MAJOR ACTIVITIES Power outage plagues Consumer Electronics Show 3,000 4,000 3,000 3,000 2,500 3,500 CES 2018 Day 4: Self-driving cars to insanely big screens 3,884 3,000 3,048 CES 2018: voice-controlled showers, non-compliant robots and smart toilets 2,500 2,582 2,000 At CES 2018, Ford launches a cloud-based platform for mobility services and announces collaboration with Qualcomm on C-V2X 1,500 1,793 1,000 500 0 09-Jan 10-Jan 11-Jan 12-Jan COVERAGE BY MEDIA TYPE 30,563 stories Traditional media 11,307 Twitter Followers Reached 687,369 Online Impressions 796,288,418 Social media 19,256 Social Media Blog Online Print Broadcast 7,273 2,896 782 19,256 356 - - - - - SENTIMENT - CES 2018 Debuts Next-Gen Innovation That Will Change the World 17% - The best of CES 2018 awards: Our pick of the best products at this year’s CES tech conference - We survived another CES: The best and weirdest things we saw - Is CES Too Big for Its Own Good? 83% TOP OUTLETS 197 articles 143 articles 137 articles 94 articles 71 articles TOP AUTHORS 32 articles 18 28 articles articles Tyler Lee Dominik Bosnjak Daniel Golightly TOP EXECUTIVES QUOTES “CES is the global stage for innovation, so it was a natural fit to launch these new products at the show and further strengthen our already impressive iPhone lineup” - Business Wire Colin Woodward Chief Marketing Officer tech21 "CES has given us a taste of the connected home for years" - CNET Asha Keddy Vice President, Client and IOT and Systems Architecture Group Intel "CES is the global platform where you can see the critical ingredient technologies and understand better how they interconnect, providing both a clear snapshot of today’s breakthrough innovations and a vision of the road ahead.” - Business Wire Gary Shapiro President and CEO Consumer Technology Association KEY TOPICS Industry Technology 1,659 Wireless 1,106 Telecoms 1,094 Automotive 867 Consumer Electronics 649 Handhelds 818 Mobile 765 TOP SOCIAL TRENDS TOP INFLUENCERS BY FOLLOWERS TOP INFLUENCERS BY TWEETS David Pakman #Robots are everywhere at #CES2018! Henne Schuwer Great to attend @CES @henneschuwer @pakman Deborah Weinswig @CES Honored to present innovation in retail technology Poppin_John @Poppin_John Having a blast here at @CES @debweinswig Mike Feibus @MikeFeibus Great #CES2018 #DigitalHealthCES Ziv Lautman What a great show #CES2018 ! @ZivLautman This report was produced by Fullintel by analyzing coverage from various sources, related to the CES, January 09 - 12, 2018. If you are interested in a customized report specific to your company, competitors, products, executives and topics, please contact Andrew Koeck directly at akoeck@fullintel.com. http://www.fullintel.com