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EvieGreen

EvieGreen. Female solo artist.. To come up with the first name we googled baby names, and then went through magazines to find a surname. We liked this name because it is quite different, quirky and innocent sounding. . Artist Image.

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EvieGreen

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  1. EvieGreen Female solo artist..To come up with the first name we googled baby names, and then went through magazines to find a surname. We liked this name because it is quite different, quirky and innocent sounding.

  2. Artist Image • We have decided to go for a quirky but girly style, as we feel it fits in with the genre of the song. • Eviehas her own fashion range, which she will wear in her videos – using product placement to promote her clothing line.

  3. Artist Representation • Eviewill be the typical girl next door, and easy to relate to for her young adult audience • She will promote individuality, and will be a positive role model for teenage girls

  4. Messages and Values • Eviewants her fans to embrace their individuality, and not be ashamed of their flaws • She will promote a positive body image • The songs will have a main theme of relationships as she wants her fans to be able to relate to her music

  5. History and Career • Eviehas been supporting acts such as Ellie Goulding for the past couple of years, and is beginning to make her own impact on the music industry

  6. Track/Genre • The song will be Foundations, this song is about the breakdown of a relationship, and how the female is trying to hold it all together • The genre will be indie/pop, this also fits in with the artist image

  7. Style of Promotional Material • The design of the Digipakand album advert will be simple, using pastel colours, which will match the style of clothes that Eviewill wear in her video for Foundations

  8. EvieGreen The font we have used for Evie’sname was chosen because it is different, but not too over the top We have given Eviethe logo of a stick girl because it is simple, and an already well known image

  9. Video Ideas • As the song is about the break down of a relationship, so we hope to show this theme throughout the video itself. We would like to show Eviein various locations, showing her arguing with her boyfriend, there will also be flash backs to a time when they were happy.

  10. Target Audience • The target audience for Eviewill be females age 16-25. We feel this is appropriate because Evie’s songs will mainly be about relationships and love – something this age group will be able to relate to

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