Unit 3 culture and strategy
This presentation is the property of its rightful owner.
Sponsored Links
1 / 16

Risk Management and Strategic Planning PowerPoint PPT Presentation


  • 57 Views
  • Uploaded on
  • Presentation posted in: General

Unit 3 Culture and Strategy. Risk Management and Strategic Planning. Reading. Objectives. After studying this chapter and related materials you should be able to understand: Culture, difference and reproduction Organisational culture Cultural web

Download Presentation

Risk Management and Strategic Planning

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


Unit 3 culture and strategy

Unit 3

Culture and Strategy

Risk Management and Strategic Planning


Reading

Reading


Objectives

Objectives

  • After studying this chapter and related materials you should be able to understand:

    • Culture, difference and reproduction

    • Organisational culture

    • Cultural web

  • and critically evaluate, explain and apply the above concepts.


Discussion point

Discussion Point

What is Culture?

Why is organisational culture important??


Case study 3 the walt disney company

Larry Lynch of the Disney Institute, Walt Disney World, Florida, explains the role of the WDC “university” in inducting new staff:

“… it all begins the day new Cast Members arrive for orientation at Disney University, the company's internal training operation. The timing couldn't be better to show them how our company thinks, to offer concrete examples of how creativity and innovation have helped us grow, and to emphasize how our ongoing traditions have been the steady hand that guides us. Those traditions are pointed out again when new Cast Members are introduced to their assigned workplaces. As they learn the culture of the company, they recognize the traditions in the standard operating procedures and established norms of their work areas…”

Case Study 3: The Walt Disney Company


Culture

“a set of shared values, attitudes, goals, and practices that characterise a group of people.”

Culture


Organisational culture

Organisational culture refers to organisational beliefs, values and attitudes (Schein, 1985; Martin and Siehl, 1983).

It describes out the way things are done in a particular organisation and forms the basis for the rules of acceptable and unacceptable behaviour. Organisational culture is thus the arbiter of organisational norms and it therefore acts as a powerful force in encouraging or frustrating the emergence of new missions and strategies. This is particularly so where culture is deeply embedded.

The term cultural web (Johnson and Scholes 1993) is a useful device for highlighting the different strands of an organisation's culture - symbols, rituals, stories and power, which add up to a paradigm - an agreed way of going about things.

Organisational Culture


Mission and culture

Cultural variance between countries in which tourism organisations operate can be understood by reference to differences in:

attitudes to authority

attitudes to work and leisure

beliefs including religion and materialism

traditions

pursuit of individual or community goals

definitions of good and bad, worthy and unworthy (the moral and ethical system)

sources of status

Cultural norms are transmitted by and changed by

the family

education

mass media

the arts

government

Mission and Culture


Reproduction and path dependency

Cultural reproduction (Bourdieu, 1973) refers to the way in which culture (including values, attitudes, goals, and practices) is maintained over time and transmitted from one generation to the next.

Acculturation refers to the process by which new members are inducted into the value systems of a culture.

Path dependency occurs when certain decisions and events create paths or routes into the future and exert long term effects on subsequent decisions and events.

Reproduction and Path Dependency


The cultural web

A cultural web (Johnson et al., 2008) is a useful device for highlighting the different strands of an organisation's culture. These include:

symbols

rituals and routines

stories

power structures and organisational structures

control systems

The Cultural Web


Cultural web

Cultural Web


Etihad airways different culture

Etihad Airways: Different Culture?


Cultural types

Defenders

Conservative

seek security

Cautious

avoid change

Inflexible

set in their ways

reactive

Prospectors

outward-looking

responsive to environment

daring

opportunistic

flexible

adaptive

proactive

Cultural Types

Miles and Snow (1978) distinguish between defender types, and prospector types of cultures in organisations.


Task 1

Task 1

Prepare Vision, Mission and Objectives for your organisation


Unit 3 culture and strategy the end

Unit 3

Culture and Strategy

The End

Risk Management and Strategic Planning


  • Login